Home Health Specialist

Heartland Home Health•Milwaukee, WI

19d

About The Position

Expand Access. Build Partnerships. Drive Home Health Excellence. We are seeking a motivated and experienced Home Health Specialist to join our team. Reporting directly to the AVP of Business Development, this role is responsible for generating early and appropriate referrals through the development, retention, and growth of strong partnerships with healthcare professionals and referral sources. Acting as a brand champion, the Home Health Specialist ensures that the mission and vision of our company are consistently communicated and upheld.

Requirements

Strong consultative marketing and relationship-building skills.
Knowledge of Home Health services and community healthcare resources.
Excellent oral and written communication skills.
Strong organizational and recordkeeping abilities.
Ability to collaborate effectively with clinical and admissions teams.
Bachelor’s degree in business, marketing, communications, or related field preferred; equivalent experience considered.
Minimum of two years of experience in referral development, sales, or marketing within healthcare.
Current driver’s license and automobile liability insurance required.
Proficiency in Excel and PowerPoint.

Nice To Haves

Existing relationships with healthcare facilities and professionals strongly preferred.
Proven track record of meeting or exceeding sales and referral goals.
Experience using Salesforce.com or similar CRM systems preferred.

Responsibilities

Execute consultative selling strategies to build sustainable relationships with targeted referral sources.
Establish and maintain professional relationships with physicians, discharge planners, social workers, facilities, and healthcare decision makers.
Develop, implement, and evaluate strategic marketing plans to meet admission and census growth goals.
Collaborate with clinical and operational teams to set and achieve short- and long-term objectives.
Represent the company at community and business events to promote Home Health services.
Plan and coordinate public education and outreach efforts to increase awareness of Home Health care.
Provide education to referral sources, patients, families, and community organizations through in-services, one-on-one presentations, and group meetings.
Ensure compliance with regulatory requirements, corporate policies, and admissions standards.
Meet or exceed targeted goals for admissions, census, revenue, and expenses.

Benefits

Competitive Pay
401(k) with Company Match
Career Advancement Opportunities
National & Local Recognition Programs
Teammate Assistance Fund
Medical, Dental, Vision Insurance
Mileage Reimbursement or Fleet Vehicle Program
Generous Paid Time Off + 7 Paid Holidays
Wellness Programs (Telemedicine, Diabetes Management, Joint & Spine Concierge Care)
Education Support & Tuition Assistance (ASN to BSN, BSN to MSN)
Free Continuing Education Units (CEUs)
Company-paid Life & Long-Term Disability Insurance
Voluntary Benefits (Pet, Critical Illness, Accident, LTC)