Healthcare Sales Account Manager – Home Health & Senior Care

Rocky Mountain Laboratories•Denver, CO

28d•$55,000•Onsite

About The Position

Rocky Mountain Laboratories is a clinical laboratory providing comprehensive laboratory services. We are dedicated to delivering accurate and timely diagnostic information and are committed to improving healthcare outcomes through cutting-edge technology and a customer-focused approach. We are seeking a driven Sales Account Manager to expand our Mobile Geriatric / Home Health service presence across the Denver metro and surrounding areas. This field-based role focuses on growing partnerships with home health agencies, hospice groups, skilled nursing facilities, assisted living communities, memory care, rehabilitation centers, and geriatric care providers. Ideal candidates come from home health & hospice business development, assisted living/senior living marketing, SNF/rehab administrators, or healthcare field sales roles where relationship-building is key. Frequent in-person visits and travel within the region are required. Full-time, W2, field-based position covering Colorado. Schedule: Monday to Friday, 9:00 a.m. – 5:00 p.m. Semi-flexible based on client and territory needs

Requirements

Minimum 2 years of field sales experience (any industry)
Proven ability to self-generate leads and close business
Strong interpersonal and communication skills; ability to build trust with clinical and administrative stakeholders
Excellent negotiation and closing abilities
Highly organized with strong time and territory management skills
Willingness to travel frequently throughout Colorado
Ability to work independently while collaborating with internal teams
Proficiency with CRM platforms (e.g., Salesforce) and mobile tools for field work
Ability to commute/relocate: Denver, CO: Reliably commute or plan to relocate before starting (Required)

Nice To Haves

Prior experience in home health, hospice, senior living, skilled nursing, rehabilitation, care management, or medical diagnostics sales
Existing network within Denver-area home health or senior care markets
Knowledge of laboratory services, molecular diagnostics, or toxicology
Understanding of healthcare compliance (CLIA, FDA, CMS)
Track record of exceeding sales targets in competitive or relationship-driven environments
Professional certifications (e.g., CSP, CHW, healthcare management credentials)
Strong analytical skills for territory data, referral patterns, and sales performance metrics

Responsibilities

Develop and execute territory sales strategies to grow the company’s presence in the home health and senior care market
Identify and pursue new business through prospecting, outreach, onsite facility visits, and referral partner relationship-building
Conduct presentations and value discussions with clinical directors, DONs, administrators, home health marketers, hospice liaisons, and physicians
Lead contract negotiations and manage the entire sales cycle from initial contact to close
Build and maintain long-term client relationships with a focus on retention, education, and service excellence
Maintain accurate CRM records (e.g., Salesforce) and provide regular sales activity reporting
Monitor market trends across home health, hospice, senior living, and SNF sectors to inform strategy
Partner with internal teams to support onboarding, implementation, and ongoing account success
Provide consistent follow-up and field support to ensure client satisfaction
Represent the company professionally within the healthcare and senior care communities
Other duties as assigned