Head of Wealth Management & Private Banking Communications - U.S.

HSBC • New York, NY

1d

About The Position

The U.S. Communications team supports the commercial outcomes of HSBC’s businesses and strengthens the firm’s reputation with key stakeholders. The Head of Wealth Management & Private Banking Communications serves as the senior strategic communications advisor to the U.S. Wealth Management and Private Banking leadership team.
This role is responsible for positioning HSBC as a leading international wealth manager and private bank in the U.S., articulating a compelling narrative around client value, global connectivity, sustainable growth, and trusted stewardship of wealth. The role holder will deliver integrated, holistic communications strategies across internal and external channels, spanning earned, owned, shared, and paid media.
The position requires deep expertise in wealth management and private banking communications, including strong familiarity with lifestyle, business, financial, and wealth-focused trade media, as well as experience leveraging social and digital platforms to reach sophisticated audiences.

Requirements

• Employment eligibility to work with HSBC in the U.S. is required
• Significant senior-level communications experience within wealth management, private banking, asset management, or related financial services
• Demonstrated success in proactive earned media, thought leadership, and executive positioning
• Strong experience with tier-one international, financial, lifestyle, and wealth trade media
• Deep understanding of reputational risk, regulatory sensitivity, and issues management
• Proven ability to advise and influence senior executives
• Experience leveraging digital, content, and social media platforms in a compliant environment
• Strong knowledge of global wealth trends and high-net-worth client needs
• Ability to navigate complex, matrixed global organizations with judgment and discretion

Responsibilities

• Build, protect, and enhance HSBC’s reputation as a trusted global wealth manager and private bank
• Translate wealth and private banking strategy, performance, and transformation into compelling narratives for clients, employees, and external stakeholders
• Develop and amplify thought leadership across financial, wealth, lifestyle, and industry trade media
• Establish strong relationships with tier-one financial, business, lifestyle, and wealth management trade publications
• Ensure consistent messaging across print, broadcast, digital, and social channels
• Identify cross-border storytelling opportunities highlighting global wealth corridors and international clients
• Lead issues and crisis communications for the wealth and private banking businesses
• Use employee insights and engagement data to shape internal communications that support alignment, retention, and culture
• Support business and cultural transformation aligned with HSBC’s values and leadership principles
• Serve as the primary communications lead for U.S. Wealth Management and Private Banking
• Advise senior executives and relationship managers on executive visibility and communications strategy
• Monitor, measure, and evaluate media, digital, and social coverage.
• Proactively identify reputational opportunities and risks and coordinate mitigation strategies
• Partner with Global Communications to localize global wealth campaigns for the U.S. market
• Act as a senior leader within the U.S. Communications function
• Coach and develop communications talent and support succession planning
• Work seamlessly within HSBC’s global communications matrix
• Partner closely with Marketing, Public Affairs, Investor Relations, HR, Legal, Risk, and Compliance
• Collaborate with Internal Communications to deliver engaging employee communications
• Build strong, trusted relationships with senior wealth and private banking stakeholders

Benefits

• As an HSBC employee, you will have access to tailored professional development opportunities to ensure you have the right skills for today and tomorrow.
• We offer a competitive pay and benefits package including a robust Wellness Hub, all in a welcoming and inclusive work environment.
• You will be empowered to drive HSBC’s engagement with the communities we serve through an industry-leading volunteerism policy, a generous matching gift program, and a comprehensive program of immersive Sustainability and Climate Change Initiatives.
• You’ll want to join our Employee Resource Groups as they play a central part in life at HSBC, including the development of our employees and networking inside and outside of HSBC.
• We value difference.
• We succeed together.
• We take responsibility.
• We get it done.
• And we want you to help us build the bank of the future!

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 5,001-10,000 employees