Head of Product Development

Positec Tool CorpCharlotte, NC
12hHybrid

About The Position

The Head of Product Development </b>is responsible for leading product marketing and product development strategy across North America while collaborating closely with international teams and HQ business units. This role provides strategic leadership for existing and new category launches, aligning product development, pricing, and go -to -market strategies with overall business objectives. As the Head of Product Management, you'll be tasked with the following:

Requirements

  • Bachelor’s degree required; MBA strongly preferred.
  • Minimum of 7 years of experience leading teams and managing product portfolios.
  • Strong background in product marketing and product management, preferably within the power tool, outdoor power equipment, or related industries.
  • Proven success in new product development and commercialization.
  • Highly analytical with the ability to define, track, and act on key business and marketing metrics.
  • Demonstrated ability to develop marketing plans and product recommendations based on customer needs and insights.
  • Strong budget management and financial acumen.

Responsibilities

  • Ensure alignment of product strategies with overall company objectives and HQ business units.
  • Partner with engineering and R&D teams on new product rollout strategies and product lifecycle management.
  • Manage team of product managers responsible for all aspects of portfolio management, market requirements, quality standards, sales support.
  • Lead pricing, packaging, and positioning strategies informed by market research and customer insights.
  • Incorporate customer feedback into product positioning and continuous quality improvement initiatives.
  • Collaborate with subsidiary marketing teams in key global markets to support direct -to -consumer initiatives across eCommerce, web, phone, and other direct channels.
  • Oversee execution of integrated, multi -channel marketing campaigns supporting new and existing products.
  • Lead global market research initiatives, including surveys, focus groups, and end -user interviews.
  • Develop segmentation strategies to optimize product offerings across international markets.
  • Define, track, and report on key performance metrics for strategic categories and products.
  • Lead, mentor, and develop a team of product marketing managers based in the U.S. while coordinating with international teams.
  • Maintain executive -level relationships with internal stakeholders, external partners, creative agencies, and engineering teams.
  • Represent Product Development in executive leadership meetings and contribute to company -wide strategic planning.
  • Perform other duties as assigned.

Benefits

  • Healthcare Benefits: You can count on our standard healthcare benefits, which include medical, dental, and vision coverage to keep you and your loved ones healthy.
  • Work/Life Balance: We get it — finding work -life balance is key. You'll have the option to work from home one day a week, which can help you better balance your professional and personal life.
  • Education Assistance: Positec is passionate about helping employees reach their full potential. We offer assistance with degree and certification programs to empower your career growth and development.
  • Professional Development: We promote ongoing learning and growth. Our support includes covering the costs of conferences and webinars that match professional interests.
  • Disability Coverage: Your well -being is our priority. We provide disability coverage to give you peace of mind during unexpected challenges.
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