GTM Content Writer - Limited Partners (LP)

Carta • New York, NY

1d

About The Position

Carta connects founders, investors, and limited partners through world-class software, purpose-built for everyone in venture capital, private equity and private credit. Trusted by 65,000+ companies in 160+ countries, Carta’s platform of software and services lays the groundwork so you can build, invest, and scale with confidence.
Carta’s Fund Administration platform supports 9,000+ funds and SPVs, representing nearly $185B in assets under management, with tools designed to enhance the strategic impact of fund CFOs. Recognized by Fortune, Forbes, Fast Company, Inc. and Great Places to Work, Carta is shaping the future of private market infrastructure.
Together, Carta is creating the end-to-end ERP platform for private markets. Traditional ERP solutions don’t work for Private Funds. Private capital markets need a comprehensive software solution to replace outdated spreadsheets and fragmented service providers. Carta’s software for the Office of the Fund CFO does just that - it’s a new category of software to make private markets look more like public markets - a connected ERP for private capital.
For more information about our offices and culture, check out our Carta careers page.
Carta is seeking a versatile storyteller who can translate complex technical concepts and first-party data into compelling narratives that drive conversions through the funnel. You will work across multiple business units to produce high-impact content for various audiences in the private markets ecosystem—including private companies, venture capital firms, private equity firms, private credit firms, and limited partners.
Your main focus will be threefold: Leverage Carta’s proprietary data to produce timely thought leadership and insights stories, support our partner and affiliate networks with strategic collateral, and create and/or localize content for an expanding international audience.

Requirements

• 3+ years of experience in a relevant content writing or content marketing position, ideally within B2B SaaS or private markets.
• Demonstrated ability to turn technical information and proprietary data into authoritative, digestible content for sophisticated audiences.
• Exceptional writing, editing, and research skills with a keen eye for detail.
• A portfolio of high-quality work, including long-form content such as whitepapers and comprehensive blog articles.
• Talent for balancing strategic thinking, project management, and execution.
• Proficiency in using project management tools such as Asana to maintain editorial calendars and manage cross-functional workflows.
• Strong communication skills and experience collaborating with multiple teams and departments.
• Ability to develop content that resonates with specific regional markets, informed by a practical understanding of localization needs.
• A forward-thinking approach to content strategy and execution, with an interest in leveraging AI tools to streamline production and optimize existing content.
• Comfortable working in a dynamic environment and taking ownership of multi-stage projects.

Responsibilities

• Analyze Carta’s extensive dataset to find unique private market angles, then turn these insights into compelling reports, blog articles, whitepapers, etc.
• Support the full execution of editorial projects—from initial brief creation through to final asset delivery—and ensure all content meets Carta standards.
• Act as an expert storyteller, turning complex themes into engaging content that supports critical business initiatives and serves audience intent.
• Collaborate with Marketing partners to create bespoke content in support of alliance marketing campaigns (with key partners like Morgan Stanley, NYSE, and Vestwell) and business development relationships.
• Collaborate with international teams to understand upcoming content needs and streamline quarterly planning.
• Facilitate the production of content tailored for specific regional markets, ensuring consistency in brand voice and product messaging.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 501-1,000 employees