Growth Product Manager, Emma

Marigold

2d•$140,000 - $160,000•Remote

About The Position

We are seeking a data-driven and customer-obsessed Growth Product Manager to join the Emma product team. This role focuses on understanding what drives customer activation, feature adoption, and long-term retention—and translating those insights into measurable growth outcomes. You will lead initiatives that optimize onboarding and in-app experiences to ensure customers quickly realize value and continue to engage with the platform over time.

Requirements

4+ years of experience in Product Management or growth-focused roles within a SaaS environment.
Strong analytical skills with experience leveraging quantitative data and qualitative insights to inform decisions.
Demonstrated understanding of customer onboarding, engagement, and retention strategies across the SaaS lifecycle.
Proven experience running experiments and A/B tests to improve activation, engagement, or retention metrics.
Excellent communication and collaboration skills, with the ability to work effectively across Product, Marketing, and Customer Success teams.

Nice To Haves

Experience working on email marketing platforms or MarTech products.
Familiarity with AI-driven insights, personalization, or experimentation tooling.
Experience supporting customer-facing initiatives such as webinars or product education programs.

Responsibilities

Analyze customer behavior across the full lifecycle to identify friction points and opportunities that drive activation, adoption, and retention.
Design, run, and evaluate experiments (including A/B tests) to improve onboarding, engagement, and time to value.
Partner closely with Product, Marketing, and Customer Success to test and scale in-app experiences that improve customer outcomes.
Optimize onboarding journeys to ensure customers quickly understand and realize the value of Emma’s core features.
Identify opportunities to increase customer lifetime value through improved engagement, feature utilization, and upsell readiness.
Support customer-facing initiatives such as webinars, feature walkthroughs, and product communications to drive adoption and awareness.

Benefits

Competitive benefits including: medical/dental/vision insurance, life/accident/disabilities insurance, supplemental health benefits, FSA, EAP and pet insurance
Generous time off (we call it Open Time Away) as well as paid holidays and a birthday benefit day off.
Paid Volunteer Time
401k plan with a company match on your contributions.
Employee-centric and supportive remote work environment with flexibility.
Support for life events including paid parental leave.

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