Growth Marketing Manager

Solidus Labs • New York, NY

65d

About The Position

At Solidus, we are shaping the financial markets of tomorrow by providing cutting-edge trade surveillance technology that protects investors, enhances transparency, and ensures regulatory compliance across traditional financial assets and crypto markets. With over 20 years of experience in developing Wall Street-grade FinTech, our team delivers innovative solutions that financial institutions and regulators worldwide rely on to detect, investigate, and report market manipulation, financial crime, and fraud. Headquartered in Wall Street, with offices in Singapore, Tel Aviv, and London, we safeguard millions of retail and institutional entities globally, monitoring over a trillion events each day. The Role: Solidus Labs is expanding its marketing team with a Growth Marketing Manager to drive the next phase of our growth. You’ll own and optimize a range of acquisition channels, from paid media and SEO to experimentation with emerging technologies and markets including GEO. This role is ideal for someone who’s both analytical and creative, fluent in LinkedIn Ads and Google Ads, comfortable running experiments, and eager to explore how AI and localized strategies can scale awareness and conversions. You’ll collaborate closely with marketing leadership to attract, engage, and convert new audiences while maintaining a unified and credible brand presence across all channels. You’ll have full visibility into campaign strategy, creative development, and performance analytics across one of the fastest-growing brands in digital asset compliance.

Requirements

• 3- 5 years of experience in growth or performance marketing, ideally in B2B SaaS, in fintech or crypto.
• Proven success managing multi-channel campaigns (LinkedIn Ads and Google Ads required).
• Experience with SEO and/or GEO optimization strategies.
• Strong analytical skills; proficiency with HubSpot, GA4, and campaign dashboards.
• Familiarity with A/B testing, funnel optimization, and conversion tracking.
• Hands-on with creative and copy development; able to adapt messaging to multiple audiences.

Nice To Haves

• Experience with AI-driven marketing tools, Webflow, Canva, Figma, Ahrefs, Notion, and community platforms like Discord or Reddit.

Responsibilities

• Paid Media Campaign Management Plan, execute, and optimize campaigns across LinkedIn Ads, Google Ads (SEM/Display), and other relevant platforms.
• Manage budgets, targeting, and creative optimization to maximize ROAS, lead quality, and pipeline growth.
• Design and run A/B tests for ad copy, landing pages, and audience segments to identify performance drivers.
• Build and maintain campaign dashboards; report insights, trends, and recommendations to marketing leadership.
• Experiment with emerging channels and automation tools to uncover new growth opportunities.
• Organic Growth, SEO & Content Optimization Collaborate with content and SEO teams to improve on-page and off-page performance.
• Implement keyword, LLM, and GEO-based optimization strategies to strengthen search visibility and local reach.
• Analyze traffic sources and user behavior to identify conversion-rate optimization opportunities across pages.
• Support content production for campaigns, blogs, and landing pages with performance-minded copy and structure.
• Social & Brand Amplification Manage the paid and organic strategy for social channels (LinkedIn, X/Twitter), aligning posts and promotions with campaign goals.
• Coordinate with design and content teams to ensure visual and messaging consistency.
• Track and report social engagement trends; use insights to inform paid targeting and content strategy.

Benefits

• Impact at Scale – Your work will directly power global financial market surveillance and analytics.
• Cutting-Edge Challenges – Build for low-latency, high-throughput environments handling billions of messages daily.
• Collaborative Culture – Work with world-class engineers, quants, and product leaders in a mission-driven environment.
• Growth & Learning – Opportunities to lead strategic initiatives and influence the evolution of our data platform.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed
• Number of Employees: 11-50 employees