Collective Inc-posted 3 months ago
$117,000 - $150,000/Yr
Full-time • Mid Level
101-250 employees

We’re seeking an experienced Growth Marketing Manager to lead our customer acquisition efforts. The ideal candidate is a scrappy, data-driven growth expert with hands-on experience managing multiple channels and optimizing a full growth system. You thrive on hypothesis-driven testing, measurement, attribution, and exploring new marketing channels. If you haven’t worked with a channel before, you’re eager to research it, build a case (or explain why not to pursue it), secure resources, and execute. You’re a builder at heart, driven by data, experimentation, and impact.

  • Identify opportunities to test and drive growth through a variety of marketing channels, including optimizing existing channels and standing up new ones.
  • Analyze large sets of data with the ability to evaluate the growth system holistically (attribution, incrementality testing, regressions etc.). SQL knowledge is a big plus.
  • Collaborate with our product and engineering teams to prioritize, test, measure and iterate on testing our landing page and funnel experience.
  • Execute marketing campaigns across channels, including creative production, stakeholder management, and reporting on results.
  • 4+ years of experience in performance marketing for a high growth company with a demonstrated track record of success.
  • Proven ability to build and scale campaigns across digital (Meta, TikTok, YouTube, Connected TV, Google Google Ads) and offline (Out of Home, Direct Mail) channels.
  • Experience driving lead generation in partnership with sales, and collaborating cross-functionally with product and engineering on CRO testing.
  • Skilled at developing and iterating on high-performing creative assets to improve campaign performance.
  • Experience managing $1M+ media budgets with clear visibility into channel performance, payback period, and attribution.
  • Strong analytical skills and experience with large data sets and ability to extract business insights from analysis.
  • Excellent communication skills, with the ability to thrive in ambiguous, fast-paced environments.
  • SEO experience
  • Referral/affiliate marketing experience
  • Podcast marketing experience
  • Remote-Friendly Environment: Flexibility to work from home while staying connected to the team
  • Health & Wellness: $200 quarterly reimbursement to support your well-being
  • Time Off: Flexible PTO plus 14 company holidays
  • Comprehensive Coverage: 100% medical, dental, and vision for employees; 75% coverage for dependents
  • Parental Leave: 16 weeks fully paid
  • Retirement & Ownership: 401k plan plus an equity package
  • Team Connection: Quarterly virtual events and an annual in-person summit
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