Growth Marketing Manager - Paid Search
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About The Position
At Lyft, our purpose is to serve and connect. To do this, we start with our own community by creating an open, inclusive, and diverse organization. The Growth Marketing team at Lyft is a data-driven and growth-focused function bringing marketing, analytics, user insights and experimentation together to develop and optimize the acquisition strategy for our riders and drivers to drive business growth. We’re looking for an experienced and analytical individual who can leverage their channel expertise, strategic vision, and analytical prowess to manage and optimize core pieces within our Growth Acquisition program. We are also looking for someone who can independently manage and drive progress in emerging company initiatives including international growth, Women + Connect, and more. The ideal candidate is a deeply analytical, strategic thinker who wants to be a catalyst in our rapidly growing acquisition program. In this role you will be expected to proactively dig into growth and optimization opportunities, launch and manage acquisition campaigns, define the strategic direction of the acquisition program, and communicate these learnings to a broader audience.
