Growth Marketing Lead

Prompt

19d•Hybrid

About The Position

Prompt is revolutionizing healthcare with modern, automated B2B software for rehab therapy businesses, the teams within, and the patients they serve. We’ve become the go-to platform in the space, are setting a new standard in healthcare technology, and growing fast. We’re looking for a Growth Marketing Lead to own full-funnel growth for key products, services, and verticals. This person will take pipeline, conversion, and expansion goals and drive outcomes end-to-end by diagnosing where growth is constrained, building the plan, coordinating execution across teams, and delivering measurable results. In this role, you’ll partner closely with leaders across Product, Sales, Customer Success and Account Management, RevOps, and Creative teams. You’ll lead growth initiatives from strategy through execution, build repeatable playbooks, and raise the bar on enablement and messaging so customer-facing teams can sell more effectively. This role is ideal for a growth marketer who thrives in ambiguity, moves quickly with imperfect information, and can prioritize ruthlessly to focus the team on the highest-impact work.

Requirements

5+ years in growth, lifecycle, product marketing, or revenue marketing at a B2B SaaS company AND/OR outpatient therapy [PT, OT, SLP or related healthcare fields]
Proven ability to own a metric and drive measurable growth across acquisition, conversion, retention, and/or expansion targets.
Strong analytical instincts, including defining what to measure, interpreting results, and translating insights into action.
Excellent communication and stakeholder leadership, including clear briefs, compelling writing skills, and alignment across teams.
Strong prioritization and tradeoff thinking, including the ability to say no, focus on impact, and avoid busywork.
Experience building enablement and working closely with Sales, Customer Success, and Account Management motions.
Comfort operating with ambiguity and speed, with a bias toward experimentation and learning.

Nice To Haves

Experience with funnel analysis and CRM workflows.
Experience with lifecycle tooling such as marketing automation, segmentation, and experimentation.
Familiarity with outpatient rehab workflows and buyer personas across PT, OT, SLP, chiropractic and pediatric care.

Responsibilities

Own growth outcomes end-to-end
Take a goal such as conversion, retention, or expansion and design the plan, coordinate execution, and drive the result.
Define success metrics, set targets, and build the operating rhythm to hit them, including tracking, reviews, and iteration.
Diagnose what’s holding growth back
Identify drop-offs across the funnel, from lead to opportunity to close, and from onboarding trials to activation to expansion revenue.
Use qualitative and quantitative inputs such as product data, CRM signals, win/loss insights, and support themes to pinpoint where effort will matter most.
Lead cross-functional execution
Run growth projects across Product, Sales, Customer Success and Account Management, Creative, and RevOps teams while keeping work scoped, prioritized, and unblocked.
Drive alignment through clear briefs, timelines, decision-making, and leadership.
Build repeatable plays
Create scalable systems such as lifecycle sequences, launch checklists, expansion programs, dashboards, experiment templates, and enablement kits.
Turn successful tests into repeatable motions that compound over time.
Raise the bar on messaging and enablement
Develop materials that improve conversion and execution, including messaging and positioning, pitch decks, one-pagers, FAQs, talk tracks, objection handling, and customer stories.
Ensure customer-and-prospect-facing teams have what they need to deliver consistent messaging and outcomes.
Move fast and iterate
Run experiments with clear hypotheses, lightweight execution, and rapid learning loops.
Make decisions with imperfect data, then refine quickly based on results.
Mentor and elevate the team
Provide feedback, coaching, and structure to help junior marketers ship better work faster.
Model strong prioritization and clear thinking for cross-functional partners.