Growth Lead at VC-backed API platform SaaS
About The Position
Lead the growth engine for a fast-growing API platform, driving net-new demand and customer expansion. Own the full Account-Based Marketing (ABM) strategy, leveraging AI-powered automation and data enrichment to activate the entire buyer journey from first touch through expansion. Collaborate cross-functionally to design powerful GTM motions. Why this role is remarkable: Build and optimize the entire demand engine, leveraging cutting-edge AI for audience targeting and workflow automation. Join a well-funded company backed by top-tier VCs, poised for significant market expansion. Drive revenue impact for established B2B SaaS companies, working with high-value, multi-year contracts.
Requirements
- 5–8 years in B2B SaaS growth, demand generation, or marketing operations with proven ABM and PLG impact.
- Demonstrable success building demand engines that propelled ARR from low- to high-single-million.
- Data-obsessed mindset, comfortable with SQL/Sheets, cohort analysis, CAC:LTV, and attribution modelling.
Responsibilities
- Design and own multi-channel programs (inbound, outbound, paid, partner) that convert ICP accounts into pipeline.
- Lead the Account-Based Marketing (ABM) strategy, defining target-account tiers and personalized plays.
- Write and commission product-led stories (case studies, demos) for technical and business personas across the funnel.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
