Growth & Creative Rotational Program

Book of the MonthNew York, NY
1d

About The Position

The Growth & Creative Rotational Program’s mission is to accelerate the professional growth and development of Early Career professionals through exposure to a multitude of assignments, apprenticeship style learning, and accelerated responsibility. We are looking for driven, tenacious, and pragmatic team members who have the desire and potential to grow into a significant contributor within the Creative and Growth domains. This program will offer employees the opportunity to explore areas such as: Influencer & Partnerships, Social Media, Performance Marketing, Analytics, and Creative Briefing & Project Management. After approximately 2 years, team members will be placed in a more specialized role based on performance, strengths, business needs, and interests demonstrated over the previous years. Success in this program will be achieved by approaching work with the following characteristics: Making High Quality Work: Learning how to organize, prioritize, and check work for efficiency, accuracy, and proper formatting Getting Things Done: Exhibits sense of urgency & follow through in assigned tasks; proactively communicates status updates of tasks Possessing Good Judgment: Demonstrates upward trajectory in thinking through steps of work thoroughly and logically. Being A Good Learner: Receives feedback well and incorporates it to improve

Requirements

  • Strong work ethic; ability to learn quickly, exercising grit and perseverance when taking on new challenges, and applying feedback.
  • Excellent time management and organizational skills
  • High attention to detail and accuracy even in a dynamic and fast-paced environment.
  • Strong prioritization skills that allow you to keep projects on track
  • Creative intuition with the drive to constantly ideate, research, and pitch ideas for how to optimize performance and processes.
  • Exceptional taste and a good sense for what types of content or aesthetic would work for Book of the Month acquisition.
  • Ability to do math and conduct data analysis
  • Excellent communication and interpersonal skills, with the ability to interface comfortably with people at all levels
  • You’re interested in eCommerce, Direct to Consumer, and/or the book business.

Responsibilities

  • Influencer, Media, and Partnerships Management: Coordinate and analyze our monthly influencer program, media buying program and brand partnership opportunities. This includes sourcing & vetting new opportunities, and reviewing and approving content.
  • Performance Marketing & Analytics: Build, proof and analyze campaigns across all Book of the Month channels, launch new channels as requested and complete ad hoc analysis.
  • Creative Briefing and Production Management: Manage the creative workflow end-to-end including developing briefs for internal and external team members, setting up projects, assessing incoming creative requests, assigning tasks, and tracking dependencies and deliverables.
  • Social Media: Lead community engagement across channels, reshare standout UGC and influencer content, own the social media editorial calendar, and present performance reports.
  • Member Experience Analytics: Create, update, and report on LTV models and rejoins, execute and analyze price tests and price increases, and report on rejoin performance and propose offer and channel updates.
  • Allurial Growth: Allurial is our Romantasy subscription business. Build, proof, and report on paid campaigns across channels, design and distribute surveys, manage posts across social channels, and coordinate the influencer program.
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