Go-to-Market Enablement Specialist

Ylopo

5d•$65,000 - $80,000

About The Position

The Go-to-Market (GTM) Enablement Specialist is responsible for ensuring Ylopo’s internal teams such as Sales, Implementation, Client Success (CS), and Growth, have the knowledge, tools and resources to effectively position and support Ylopo products. This role bridges Product, Marketing, and client-facing teams to accelerate product adoption, improve client outcomes, and support revenue retention. The GTM Enablement Specialist may also support client-facing training efforts, including facilitating live webinars and occasional 1:1 or team training. This role involves developing content including playbooks, talk tracks, one-pagers, and quick reference guides, as well as delivering internal training sessions for new hires and existing team members on product updates and workflows. Applicants well-suited to this role will have excellent communication skills, both written and verbal, and be comfortable creating documentation as well as presenting live. Candidates do not have to have prior experience in enablement, but should be willing to learn the intricacies of Ylopo products and understand how to equip internal teams to support clients effectively. We’re looking for candidates who are resourceful, organized, collaborative, and able to handle multiple projects with differing priorities.

Requirements

Undergraduate degree preferred
2+ years in enablement, training, customer success, or a client-facing SaaS role
Strong written and verbal communication skills. Can translate complex topics into clear, actionable content
Experience in creating training materials, playbooks, or enablement content
Comfortable with tools like CRMs (e.g., Follow Up Boss), Google Workspace, Confluence, Coassemble or other learning management systems
Self-directed and organized; can manage multiple projects with different timelines
Familiarity with real estate technology or the real estate industry preferred

Nice To Haves

Experience in real estate industry
Background in instructional design or adult learning principles
Experience in supporting product launches or GTM initiatives

Responsibilities

Develop launch readiness materials for new products and features (playbooks, one-pagers, talk tracks, FAQ docs)
Create and maintain internal enablement resources in Confluence, Coassemble and the Support Center
Partner with Product and Marketing to translate feature releases into actional guidance for Sales, Implementation and CS
Support “Plays & Playbooks” initiatives with CS and Growth teams
Build competitive positioning resources and objection-handling guides Internal Training & Knowledge Management
Design and deliver training for internal teams on product updates, workflows, and best practices
Onboard new CSMs and other client-facing roles on Ylopo products and processes
Maintain and improve internal knowledge base and documentation
Track enablement effectiveness through feedback and performance metrics
Facilitate live training sessions as needed (webinars, 1:1 or team training sessions)
Support development and iteration of client-facing training content
Gather client feedback to inform internal enablement priorities