Global Electronics Marketing Leader

3M • Maplewood, MN

8d • Onsite

About The Position

Job Title Global Electronics Marketing Leader Collaborate with Innovative 3Mers Around the World Choosing where to start and grow your career has a major impact on your professional and personal life, so it’s equally important that you know that the company that you choose to work at, and its leaders, will support and guide you. With a wide variety of people, global locations, technologies, and products, 3M is a place where you can collaborate with other curious, creative 3Mers. This position provides an opportunity to transition from other private, public, government or military experience to a 3M career. The Impact You’ll Make in this Role As Global Electronics Marketing Leader within the Transportation and Electronics Business Group, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative people around the world. Here, you will make an impact by: Building, leading, and inspiring the global Electronics Marketing Team. Leading 3Ms global marketing strategy for the Electronics verticals including brand story, messaging, positioning, content, digital, campaign, events, account-based marketing, channel marketing, and analyst engagement strategies. Develop compelling and differentiated messaging, value propositions and storylines that connect 3M's expertise, products and solutions for customers across Consumer Electronics, Datacenter, and Semiconductor. Develop global marketing campaigns to drive awareness and demand for 3M products and solutions. Drive product and customer stories with an industry lens and ensure they are delivered through industry-specific digital channels, campaigns, analysts, press, events and 3M executives. Use market insights and competitive analysis to shape our sales, go-to-market, and industry marketing approach. Develop and deliver impactful sales tools for 3M sellers. Develop, support, and deliver keynotes and panels across industry conferences and tradeshows. Drive execution of our global marketing strategy by collaborating with Marketing Center and Area teams. Work with our channel and distribution marketing teams on industry aligned channel marketing strategies. Build and maintain relationships with executives, customers and industry analysts.

Requirements

• Bachelor's degree in Marketing, Communications, Business Administration (completed and verified prior to start).
• Ten (10) years' combined experience in Industry Marketing, Product Marketing, Business Development, and/or Business Management
• Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).

Nice To Haves

• MBA from an accredited institution.
• Strong track record of collaboration and cross-functional teamwork.
• Strong analytical skills and ability to interpret data and drive decisions.
• Excellent presentation and communication skills.
• Experience in an Industrial/Manufacturing or Material Science company serving customers in Electronics, Datacenter, or Semiconductor markets

Responsibilities

• Building, leading, and inspiring the global Electronics Marketing Team.
• Leading 3Ms global marketing strategy for the Electronics verticals including brand story, messaging, positioning, content, digital, campaign, events, account-based marketing, channel marketing, and analyst engagement strategies.
• Develop compelling and differentiated messaging, value propositions and storylines that connect 3M's expertise, products and solutions for customers across Consumer Electronics, Datacenter, and Semiconductor.
• Develop global marketing campaigns to drive awareness and demand for 3M products and solutions.
• Drive product and customer stories with an industry lens and ensure they are delivered through industry-specific digital channels, campaigns, analysts, press, events and 3M executives.
• Use market insights and competitive analysis to shape our sales, go-to-market, and industry marketing approach.
• Develop and deliver impactful sales tools for 3M sellers.
• Develop, support, and deliver keynotes and panels across industry conferences and tradeshows.
• Drive execution of our global marketing strategy by collaborating with Marketing Center and Area teams.
• Work with our channel and distribution marketing teams on industry aligned channel marketing strategies.
• Build and maintain relationships with executives, customers and industry analysts.

Benefits

• 3M offers many programs to help you live your best life – both physically and financially.
• To ensure competitive pay and benefits, 3M regularly benchmarks with other companies that are comparable in size and scope.
• Medical, Dental & Vision, Health Savings Accounts, Health Care & Dependent Care Flexible Spending Accounts, Disability Benefits, Life Insurance, Voluntary Benefits, Paid Absences and Retirement Benefits

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees