About The Position

We’re looking for curious, creative, and driven students to join our Marketing Intern Program. Over 12 weeks, you’ll gain real-world experience and contribute to projects that combine storytelling, strategy, and data to shape how ServiceNow shows up in the world. Our Marketing team plays a vital role in advancing ServiceNow’s company priorities — leading in AI innovation, creating best-in-class customer experiences, driving scalable growth, and delivering operational excellence. This isn't just an internship. It's your opportunity to learn how strategic storytelling influences business decisions, transforms industries, and drives the world forward. What You’ll Do We have internships on the following teams within Global Brand Marketing: Brand Creative Be exposed to the full creative process: from insight to idea to execution, building creative agility across formats (digital, social, film, print, etc) Develop a strong understanding of the ServiceNow brand voice and aesthetic, and put it to work on real, live projects Produce portfolio-worthy work that appears in campaigns and internal showcases Brand Content - Content Creator/Video Editor Edit and shape compelling Thought Leadership content for multiple channels and audiences Collaborate with content marketers, brand designers, and cross-functional partners to ensure content aligns with brand guidelines and campaign objectives Experiment with new technologies to improve and enhance creative content and workflows Brand Strategy Conduct synthetic and human research to help us better understand the elusive B2B audience Convert research into compelling strategic narratives and readouts that help us move the brand forward Proactively track competitors and brands we should admire (their messaging, positioning & creative), helping us stay ahead of the curve Support our brand health measurement, making charts from data, and identifying the stories within them Offer creative sparks to inspire teams, built from culture and observations Why You’ll Love It Here We’re not just hiring interns — we’re building future marketers. Real work, real impact: Your projects will shape campaigns seen across our global brand. Cohort experience: Learn, collaborate, and grow alongside other interns across Marketing. Mentorship and exposure: Work closely with leaders who care about your growth and your craft. Future opportunities: High-performing interns will be considered for full-time roles within our Marketing organization. Culture that inspires: ServiceNow is a place where creativity, collaboration, and curiosity are celebrated — and where AI helps people do their best work Qualifications The Ideal Candidate: You’re early in your marketing journey but already thinking big. You bring curiosity, creativity, and a drive to learn by doing. You’re an AI-native thinker — eager to explore how technology and creativity can make marketing smarter. You’re a storyteller at heart — able to connect ideas, data, and emotion to inspire action. You’re data-driven and insight-oriented — you like backing ideas with evidence and measuring what matters. You’re collaborative and curious — you thrive on feedback, iteration, and teamwork You’re organized and adaptable — able to manage multiple projects and stay proactive in fast-paced environments.

Requirements

  • You’re early in your marketing journey but already thinking big.
  • You bring curiosity, creativity, and a drive to learn by doing.
  • You’re an AI-native thinker — eager to explore how technology and creativity can make marketing smarter.
  • You’re a storyteller at heart — able to connect ideas, data, and emotion to inspire action.
  • You’re data-driven and insight-oriented — you like backing ideas with evidence and measuring what matters.
  • You’re collaborative and curious — you thrive on feedback, iteration, and teamwork
  • You’re organized and adaptable — able to manage multiple projects and stay proactive in fast-paced environments.
  • Currently enrolled full-time in a bachelor’s program, graduating December 2026 or later.
  • Strong written, verbal, and presentation skills.
  • Comfortable using Microsoft Office tools (Word, PowerPoint, Excel) and eager to learn new platforms.
  • Please submit your portfolio along with your application.
  • This position is not eligible for employment-based sponsorship.

Responsibilities

  • Be exposed to the full creative process: from insight to idea to execution, building creative agility across formats (digital, social, film, print, etc)
  • Develop a strong understanding of the ServiceNow brand voice and aesthetic, and put it to work on real, live projects
  • Produce portfolio-worthy work that appears in campaigns and internal showcases
  • Edit and shape compelling Thought Leadership content for multiple channels and audiences
  • Collaborate with content marketers, brand designers, and cross-functional partners to ensure content aligns with brand guidelines and campaign objectives
  • Experiment with new technologies to improve and enhance creative content and workflows
  • Conduct synthetic and human research to help us better understand the elusive B2B audience
  • Convert research into compelling strategic narratives and readouts that help us move the brand forward
  • Proactively track competitors and brands we should admire (their messaging, positioning & creative), helping us stay ahead of the curve
  • Support our brand health measurement, making charts from data, and identifying the stories within them
  • Offer creative sparks to inspire teams, built from culture and observations

Benefits

  • health plans, including flexible spending accounts
  • a 401(k) Plan with company match
  • ESPP
  • matching donations
  • a flexible time away plan
  • family leave programs
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