Generosity Strategy & Insights Analyst

FanDuelNew York, NY
46d$66,000 - $83,000Hybrid

About The Position

FanDuel is looking for a Generosity Strategy Analyst to drive long-term strategy on key lifecycle and promotional investment decisions. You will play a key role on the Customer Growth team, driving innovation across the org, collaborating with multiple departments including but not limited to Promotions, Lifecycle, Go To Market, Analytics, Commercial, Data Science, Product, and MarTech. This is an exciting opportunity to help elevate revenue-driving marketing initiatives at a premier gaming company. In addition to the specific responsibilities outlined above, employees may be required to perform other such duties as assigned by the Company. This ensures operational flexibility and allows the Company to meet evolving business needs.

Requirements

  • Bachelor’s Degree is preferred
  • Minimum of 1+ years Sportsbook experience in a strategic / commercial / analytical role is required
  • Strong analytical skills and proven ability to develop and deploy structured project work
  • Professional expertise with SQL and Excel is required, data visualization a plus
  • Strong personal organizational and time management skills
  • Ability to communicate technical insights to non-technical stakeholders
  • Has a positive attitude and loves opportunities to collaborate with others
  • Strong personal organizational and time management skills
  • Ability to work in a fast-paced environment with a lot of ambiguity
  • Strong problem-solving skills to identify areas of underperformance and opportunities for growth

Nice To Haves

  • Ability to use Tableau, Python, or R preferred, but not required
  • Interest in Fantasy Sports/Gaming/Sports a plus

Responsibilities

  • Support Generosity Strategy leadership by challenging and exploring how, when and why we deliver generosity to our customers
  • Rigorously experiment with new generosity mechanics/experiences and optimize them to create a more personalized experience for customers
  • Help lead a cross-functional program of work from strategy formation through to day-to-day implementation
  • Develop new strategic frameworks including state-level investment strategy, cohort allocation, and customer level allocation, collaborating with performance, insights, and campaigns teams
  • Help define and validate new potential propositions for Sportsbook generosity
  • Participate in presentations focused on using analysis to drive new business outcomes
  • Become a key business partner to the Customer Growth team, supporting them in key decision making and thought leadership
  • Collaborate with cross-functional teams, including marketing, strategy, and product, to understand business needs and develop analytics solutions to address them

Benefits

  • We offer amazing benefits above and beyond the basics. We have an array of health plans to choose from (some as low as $0 per paycheck) that include programs for fertility and family planning, mental health support, and fitness benefits.
  • We offer generous paid time off (PTO & sick leave), annual bonus and long-term incentive opportunities (based on performance), 401k with up to a 5% match, commuter benefits, pet insurance, and more - check out all our benefits here: FanDuel Total Rewards.
  • Benefits differ across location, role, and level.
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