GA - Pre-Professional - Alumni Engagement Communications - Fall 2026 - Spring 2027

Illinois State•Normal, IL

3d•Onsite

About The Position

1. Manage the department's 25+ social media accounts across Facebook, Instagram, and LinkedIn by developing content, campaigns, posting interesting and helpful information, responding to questions, reporting analytics and performing environmental scanning. Doing continuous research to improve engagement and reach. 2. Research and develop videos as needed for alumni services and engagement (specifically for social media usage) 3. Interviewing and writing alumni spotlight stories to publish online and in print 4. Assist with creating and managing the comprehensive marketing plan for Homecoming including website content, social media content, etc. 5. Managing the alumni birthday program communications 6. Utilize basic design skills to create visuals for digital marketing 7. Serve as liaison to various campus committees 8. Work tablings to promote Alumni Engagement events and opportunities 9. Assisting in marketing research for alumni engagement needs (ie email, print, alumni services, online communication, etc.) 10. Assist the Alumni Engagement staff with other events and projects as necessary

Requirements

Eligible for appointment as per the requirements in the Graduate Assistant Handbook which can be found at http://hr.illinoisstate.edu/downloads/GA_Handbook.pdf
Must be a degree seeking graduate student at Illinois State University in Communication, MBA, Marketing, CTK, or Recreation Administration.
Requires 25 hours per week availability.

Nice To Haves

Strong writing abilities and an understanding of AP style
Social media experience/knowledge of multiple platforms (Instagram, Twitter, Facebook, Tik Tok, etc.) including calendaring, monitoring and analyzing
Experience with video production as it relates to social media
Experience with design studios such as Canva, Adobe Photoshop, or Adobe Illustrator
Strong organizational skills, ability to manage long-term projects, and the ability to deal with rapidly changing priorities.
Attention to detail
Ability to think creatively
Ability to work independently and with a team
Ability to interact effectively with individuals of diverse populations and ages to represent Alumni Engagement well within the University community as well as the external community.
Demonstrate familiarity with the University

Responsibilities

Manage the department's 25+ social media accounts across Facebook, Instagram, and LinkedIn by developing content, campaigns, posting interesting and helpful information, responding to questions, reporting analytics and performing environmental scanning. Doing continuous research to improve engagement and reach.
Research and develop videos as needed for alumni services and engagement (specifically for social media usage)
Interviewing and writing alumni spotlight stories to publish online and in print
Assist with creating and managing the comprehensive marketing plan for Homecoming including website content, social media content, etc.
Managing the alumni birthday program communications
Utilize basic design skills to create visuals for digital marketing
Serve as liaison to various campus committees
Work tablings to promote Alumni Engagement events and opportunities
Assisting in marketing research for alumni engagement needs (ie email, print, alumni services, online communication, etc.)
Assist the Alumni Engagement staff with other events and projects as necessary