Founding General Manager & Head Coach (Hoboken)

The Athletic Clubs•Hoboken, NJ

50d

About The Position

The Founding General Manager (GM) will play a pivotal role in launching and leading our new location, Hoboken. You’re not just opening doors; you’re setting the tone, building the team, and crafting a new community. This role demands a proactive, hands-on leader who can thrive through change and momentum. You’ll own everything from pre-opening activations to post-launch performance, with the opportunity to shape what this location becomes.

Requirements

A natural leader with experience in studio management, team building, and community development
Passionate about our brand and confident leading teams in high-growth, high-energy environments
Organized, tactical, and great under pressure
Skilled at reading the room, managing people, and juggling multiple priorities
2+ years of leadership or studio operations experience in a fitness, hospitality, or high-growth service environment
CPR, First Aid & AED certified (or willing to obtain)
Willingness to work non-traditional hours including mornings, evenings, and weekends
Ability to lift and carry at least 30 lbs; capable of standing for long periods and moving freely within the space
NASM CPT (or equivalent)

Responsibilities

Partner with NSO and Sales to lead presale activations, local outreach, and Run Club or outdoor event execution
Hire, onboard, and train Coaches and Community Managers with support from T&D and Operations
Drive local lead engagement and support early conversions in partnership with Sales
Ensure operational readiness across staffing, scheduling, software systems, inventory, uniforms, and facility set-up
Embody and represent the brand in the local community, from events to early touch points with members
Own and optimize all studio operations, from financials and labor management to cleanliness and member experience
Lead, develop, and manage the studio team — creating a culture of accountability, excellence, and fun
Deliver an average of 15 classes per week
Maintain a consistent and visible in-studio presence to support team culture, member engagement, and operational excellence. Participation in team workouts.
Track KPIs weekly and make tactical decisions to support retention, referrals, and revenue
Foster a thriving member community by ensuring high engagement, consistent programming delivery, and an elevated in-studio experience