Founding Creative & Brand Strategist

MLabs • San Francisco, CA

6h • $180,000 - $220,000 • Onsite

About The Position

Our client, a high-growth leader in the sales performance technology sector, is seeking a creative and high-energy Founding Creative & Brand Strategist. This role is designed for a visionary who specializes in bold ideas and high-impact brand experiences that challenge the traditional B2B marketing mold.
You will be responsible for dreaming up daring concepts—ranging from guerrilla marketing stunts and field activations to thoughtful, surprise-and-delight gifting—and bringing them to life. This position is part artist, part producer, and part strategist, sitting at the intersection of brand personality and pipeline generation.

Requirements

• Experience: 3+ years of professional experience, with at least 1+ years specifically in experiential marketing, guerrilla marketing, creative production, or brand marketing.
• Location: Ability to work on-site 5 days a week at the San Francisco office.
• Travel: Willingness to travel 20-40% for customer office visits, events, and city activations.
• Citizenship: Must be a US Citizen or hold a valid US work visa.
• Creative Intuition: A proven track record of generating viral or highly engaging ideas that break through the "B2B noise."
• Organizational Skills: Strong project management abilities to execute "wild" ideas with precision and efficiency.

Nice To Haves

• Preferred Background: Experience in B2B SaaS or high-growth startups is a plus, as is a background in video production, improv, or event performance.

Responsibilities

• Guerrilla & Field Activations
• Conceive unconventional marketing stunts and activations that drive brand buzz both in-person and online.
• Manage the end-to-end execution of stunts, including sourcing props, coordinating vehicles, and planning complex logistics.
• Collaborate cross-functionally to ensure brand experiments align with the organization’s overall identity.
• Content Production & Collaboration
• Partner with social media teams to transform physical activations into high-quality video content, blog pieces, and customer stories.
• Identify target accounts and customers alongside Sales and Customer Success to deliver personalized, memorable experiences.
• Work with Demand Generation and Events teams to ensure creative activations translate into measurable pipeline.
• Build a library of evergreen “brand personality” content to maintain a consistent market presence.
• Operational Ownership
• Manage budgets for all experiential projects, including props, transportation, and event production.
• Develop repeatable playbooks for activations, analyzing performance to scale successful ideas.
• Track and report on key performance indicators, including engagement, impressions, and influenced pipeline.

Benefits

• Growth: Opportunity to join a category-defining company during a period of rapid scaling (expanding from 15 to 30+ employees this year).
• Creative Freedom: Direct access to leadership that encourages unconventional marketing and provides the autonomy to pitch and execute "out of the box" ideas.
• Health: Comprehensive medical, dental, and vision insurance.
• Perks: Daily free lunch in the office and commuter benefits.
• Impact: Massive ownership over a new marketing function with the ability to define the brand’s physical presence in the market.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed