Field Visual & Concept Manager

Vera Bradley•Roanoke, IN

26d•$89,900 - $134,900

About The Position

The Field Visual & Concept Manager leads the development and execution of compelling brand experiences and merchandise presentations across Vera Bradley retail environments. This role brings creative vision to life through innovative in-store experiences, visual storytelling, and cohesive concept execution that inspires both customers and teams. Ideal candidate would be based in Fort Wayne, Indiana or New York, New York ESSENTIAL DUTIES & RESPONSIBILITIES (Note: Other duties may be assigned) To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Lead the conception and execution of innovative in-store experiences, including pop-up activations and immersive brand storytelling moments, in partnership with key stakeholders. Collaborate closely with the Senior Visual Merchandising Manager to ideate and deliver creative go-to-market strategies that communicate seasonal brand narratives. Develop and implement visual merchandising concepts that elevate product storytelling and create an exceptional shopping experience. Drive the design and execution of seasonal showrooms, curating environments that stay true to Vera Bradley’s core DNA . Partner with District and General Managers to align merchandise presentation with company objectives—ensuring every store reflects our commitment to personal expression, choice, and customer connection. Deliver comprehensive visual training, coaching, and in-store support to Store Managers and wholesale partners. Continuously refine processes and introduce best practices to maintain world-class visual standards and retail presentation. Analyze business trends and respond with strategies that improve KPIs and maximize sales. Provide timely, actionable feedback to the VP of Sales, Director of Retail, District Managers, Area Managers, and Store Managers to ensure alignment and consistency across all visual touchpoints. Lead quarterly new manager visual training sessions, fostering a culture of excellence, creativity, and brand pride.

Requirements

Bachelor’s degree in retail, marketing, merchandising, or related field preferred.
10 + years' experience within upscale/luxury gift, apparel/fashion accessory or home industries preferred
5 + years directing or managing/supervising experience.
High level experience understanding retail buying and/or sales
Proven project management experience and ability to oversee multiple initiatives simultaneously.
Strong proficiency in Microsoft Office Suite.
Working knowledge of architectural drawings and spatial planning.
Excellent written and verbal communication skills, with the ability to engage all levels of the organization.
Collaborative leader who can influence and inspire across teams.
Strong relationship-building and problem-solving skills, with professionalism and tact.
Highly organized with the ability to prioritize and meet deadlines in a fast-paced environment.
Flexible and adaptable to evolving business needs.
Decisive, analytical thinker with creative problem-solving abilities.
Strong attention to detail and ability to apply industry best practices to improve processes and visual execution.

Responsibilities

Lead the conception and execution of innovative in-store experiences, including pop-up activations and immersive brand storytelling moments, in partnership with key stakeholders.
Collaborate closely with the Senior Visual Merchandising Manager to ideate and deliver creative go-to-market strategies that communicate seasonal brand narratives.
Develop and implement visual merchandising concepts that elevate product storytelling and create an exceptional shopping experience.
Drive the design and execution of seasonal showrooms, curating environments that stay true to Vera Bradley’s core DNA .
Partner with District and General Managers to align merchandise presentation with company objectives—ensuring every store reflects our commitment to personal expression, choice, and customer connection.
Deliver comprehensive visual training, coaching, and in-store support to Store Managers and wholesale partners.
Continuously refine processes and introduce best practices to maintain world-class visual standards and retail presentation.
Analyze business trends and respond with strategies that improve KPIs and maximize sales.
Provide timely, actionable feedback to the VP of Sales, Director of Retail, District Managers, Area Managers, and Store Managers to ensure alignment and consistency across all visual touchpoints.
Lead quarterly new manager visual training sessions, fostering a culture of excellence, creativity, and brand pride.

Benefits

Health Benefits VRA offers a variety of medical, dental and vision programs to meet your family’s health care needs.
Medical plan options including both a HDHP/HSA plan and a PPO plan
Dental
Vision
Flexible spending accounts
Survivor Benefits Life insurance provides peace of mind for your family should the unexpected happen.
Employer provided 2X your salary in life insurance
Accidental Death and Disability insurance
Voluntary life insurance for you, your spouse and your children
Income Protection If you are unable to work due to illness or injury VRA provides several programs to protect your income at no cost to you.
Short-term disability
Long-term disability
Paid family medical leave
Retirement Plan The VRA 401k plan helps you accumulate savings for retirement
401k with generous company match, immediate vesting (age and service requirement)
Strong line up of professionally managed funds
Safe-harbor plan design
Paid Time Off Enjoy generous time off programs.
Earn up to 3 weeks of paid time off in your first year of employment with opportunity to earn more
9 paid holidays a year
Paid bereavement leave
Give Back Opportunities VRA offers the opportunity to serve your community.
Voluntary Time Off
Holistic Wellness Access to a variety of financial, physical, and mental wellness experts
Employee Assistance Program with access to work/life wellness support including no cost unlimited telephonic counseling services
Opportunities for leadership development, skill development and career advancement
Product Discount Generous employee discount on Vera Bradley products
Ancillary Benefits and Programs Bonus opportunity, identity protection, legal services, pet insurance, cell phone discount, employee referral bonus, annual birthday gift, DailyPay, corporate fitness facility and individual policies through Aflac