Field Social Media Manager

Crunch Fitness•Greenwich, CT

5d•$55,000 - $65,000•Hybrid

About The Position

We’re looking for a Field Social Media Manager to own Facebook and Instagram content across 25+ Crunch Fitness clubs. You’ll be on the ground—shooting, editing, and posting trend-aware content that drives engagement, retention, and revenue. Expect to be in clubs at least half the time, including pre-open visits and new-club events.

Requirements

3–5 years in social media marketing/content management.
Deep knowledge of platform best practices (IG Reels, Stories, UGC, community moderation).
Portfolio with examples of strategies you’ve executed and measurable outcomes.
Comfortable traveling 50%+ and working in fast-moving, member-facing environments.
Candidates must currently reside in Pennsylvania, New Jersey, New York, Connecticut, or Massachusetts and be able to travel 50%+ to clubs across these states.
Valid driver’s license and reliable transportation required.

Nice To Haves

Paid social experience.
Hands-on skills with Canva, Photoshop, or similar creative tools.

Responsibilities

Lead social content for multiple clubs; ensure relevance, accuracy, and brand alignment.
Create and distribute posts for promotions, events, facility updates, openings, training tips, exercise spotlights, and more—both network-wide and club-specific.
Capture short-form content in-club with staff and members; coordinate content before and during new club launches.
Build and manage monthly social calendars for Facebook and Instagram.
Track performance; analyze and optimize using platform insights.
Spot and activate on new social trends and formats.
Ensure clubs follow calendars and activate campaigns on time.
Monitor and respond to ratings/reviews to protect and grow brand reputation.