Field Sales Representative (Syndicated Programs)

Acosta•Springfield, IL

12d•Onsite

About The Position

The Field Sales Representative plays a key role in driving product visibility, brand presence, and sales performance across assigned retail locations on behalf of multiple-syndicated clients. This role focuses on building strong in-store relationships, assisted selling, product training, brand advocacy, merchandising activities, and identifying opportunities to optimize product performance. The Field Sales Representative works independently in the field while representing several brands within a shared program structure.

Requirements

1–3 years of experience in retail sales, field sales, consumer marketing, brand advocacy, or a related customer‑facing role.
Demonstrated experience engaging directly with consumers and influencing purchasing decisions in a retail or in‑person sales environment.
Strong understanding of sales fundamentals, customer engagement techniques, and promotional execution.
Strong communication, interpersonal, and relationship‑building skills.
Ability to work independently, manage schedules, and prioritize tasks across multiple client mandates.
Comfortable using mobile applications for reporting, photo capture, and time management.
Valid driver’s license and access to reliable transportation (if applicable to program structure).
Willingness to complete company‑provided sales and product certification programs as required.
Commitment to ongoing learning and skill development through structured sales training and certification opportunities provided by the company.

Responsibilities

Build and maintain effective working relationships with store management and key retail staff to support in‑store execution and sales goals.
Drive increased sell‑through and market share within the designated territory through a comprehensive approach that includes direct consumer (B2C) engagement, assisted selling, associate training, and influencing store personnel.
Engage directly with consumers in a retail environment to influence purchase decisions by confidently presenting product features, benefits, and value propositions.
Act as a brand ambassador during in‑store interactions, product demonstrations, and promotional activities to increase consumer awareness, advocacy, and loyalty.
Communicate program objectives and product knowledge to retail partners and reinforce consumer‑facing messaging that aligns with brand and promotional strategies.
Identify consumer needs through active listening and recommend appropriate products to maximize sales outcomes and conversion.
Identify upselling opportunities, incremental merchandising activities, and additional display placement to enhance product visibility and performance.
Ensure product availability, accurate pricing, and full shelf presence for assigned client brands.
Execute merchandising standards including planogram compliance, stock rotation, and promotional display setup.
Proactively identify on‑shelf issues and take corrective action (e.g., replenishment, facing, placement adjustments).
Capture in-store observations, photos, inventory counts, and competitive insights using designated reporting tools.
Submit accurate and timely activity reports to support client analytics and program performance tracking.
Share feedback from retailers that may influence product strategy, promotional planning, or operational improvements.
Represent multiple clients within a syndicated program while maintaining neutrality and professionalism.
Prioritize workflow across brands based on program expectations, visit frequency, and client requirements.
Participate in virtual or in‑person training sessions to stay current on product knowledge and execution standards.