General Job Posting Template

Legora AB • New York, NY

8d • Onsite

About The Position

We’re looking for a Field Marketing Manager to join our team in New York City and lead the execution of high-impact marketing programs across North America This role will play a key part in driving brand awareness, pipeline growth, and customer loyalty through regional field initiatives, including event sponsorships, owned brand experiences, and integrated campaigns.
You’ll report to the Marketing Director, North America and collaborate closely with the global marketing team, including demand generation, product marketing, content, and design. You’ll be embedded in the regional go-to-market and engagement teams to plan and execute programs that drive customer acquisition, engage target accounts and nurture customer relationships.

Requirements

• 4-5 years of experience in B2B marketing, preferably in SaaS or technology sectors, or in events production or events management.
• Hands-on experience supporting events, sponsorships, or regional campaigns.
• Strong organizational skills and attention to detail; able to manage multiple projects simultaneously.
• Excellent written and verbal communication skills.
• Comfortable collaborating across functions and regions in a fast-paced environment.

Nice To Haves

• Experience with marketing automation (e.g., Pardot, Customer.io) and CRM tools (e.g., Salesforce) is a plus.

Responsibilities

• Plan and execute regional field marketing programs, including industry events, sponsorships, and Legora-hosted experiences for our customer community.
• Partner closely with sales and partner teams to align field programs with pipeline goals, account priorities, and revenue outcomes.
• Own event execution end-to-end, spanning venue and vendor selection, attendee communications, GTM enablement, content and speaker preparation, onsite delivery, budget management, lead capture, and post-event follow-up.
• Deliver integrated campaigns that amplify field programs across email, social, digital, and out-of-home channels.
• Identify and activate Legora customers for speaking engagements, case studies, and local advocacy opportunities.
• Track, analyze, and report on program performance, measuring ROI and key metrics to inform optimization and future planning.
• Build and maintain strong relationships with cross-functional stakeholders, external vendors, and agency partners.
• Bring creativity and fresh ideas to elevate the attendee experience and consistently reinforce Legora’s brand at every touchpoint.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed