Field Marketing Manager

Pipe17 • Seattle, WA

3h • Remote

About The Position

Pipe17 is hiring a Field Marketing Manager to own and scale our field, event, partner, and experience with executing ABM programs. This role is highly cross-functional and revenue-focused. You’ll work closely with Sales, Partnerships, and Product Marketing to drive pipeline, accelerate deals, and deepen strategic account engagement. This is a hands-on role for a builder who enjoys turning strategy into execution and measuring impact all the way through the funnel.

Requirements

• 4–7 years of experience in B2B field marketing, event marketing, or demand generation (SaaS preferred)
• Proven experience owning events and field programs from strategy through execution
• Strong understanding of ABM principles and hands-on experience running ABM campaigns
• Experience working closely with Sales and Partnerships to drive pipeline
• Highly organized, detail-oriented, and comfortable managing multiple programs at once
• Data-driven mindset with the ability to measure and communicate impact
• Willingness to travel for events (approximately 20–30%)

Nice To Haves

• Experience marketing to commerce, retail, logistics, or supply chain audiences
• Experience with marketing automation, CRM, and ABM tools
• Startup or high-growth company experience

Responsibilities

• Own end-to-end planning and execution of field marketing programs, including trade shows, hosted events, executive dinners, roadshows, and virtual events
• Develop regional and vertical-specific programs aligned to sales priorities
• Manage event logistics, vendors, budgets, and post-event follow-up
• Measure event ROI and influence on pipeline and revenue
• Partner with Sales to design and execute 1:many and 1:few ABM programs targeting priority accounts
• Create personalized, multi-touch campaigns across events, content, direct mail, and digital
• Support account expansion and deal acceleration through tailored field and ABM initiatives
• Own co-marketing programs with Pipe17 partners, including joint events, webinars, sponsorships, and campaigns
• Coordinate messaging, execution, and lead sharing with partner teams
• Support partner-led pipeline generation and field enablement
• Work closely with Sales, Partnerships, Product Marketing, and RevOps to align programs with go-to-market strategy
• Ensure consistent messaging and positioning across all field and partner activities
• Provide feedback from the field to inform product and messaging decisions
• Track program performance, pipeline impact, and ROI
• Build clear reporting for leadership on what’s working and where to invest
• Continuously test, optimize, and scale successful programs

Benefits

• Competitive salary
• Great healthcare + dental + vision coverage
• Retirement plan
• Pick your own equipment. We'll set you up with whatever Apple laptop + monitor combo you want plus any software you need.
• Unlimited vacation policy. Plus we require you to take at least 2 weeks off each year. We see most employees take 4 weeks off per year. This isn't a vague policy where unlimited vacation means no vacation

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed