Field Marketing Manager

Q2 • Austin, TX

3d • Hybrid

About The Position

As passionate about our people as we are about our mission. Why Join Q2? Q2 is a leading provider of digital banking and lending solutions to banks, credit unions, alternative finance companies, and fintechs in the U.S. and internationally. Our mission is simple: build strong and diverse communities through innovative financial technology—and we do that by empowering our people to help create success for our customers. What Makes Q2 Special? Being as passionate about our people as we are about our mission. We celebrate our employees in many ways, including our “Circle of Awesomeness” award ceremony and day of employee celebration among others! We invest in the growth and development of our team members through ongoing learning opportunities, mentorship programs, internal mobility, and meaningful leadership relationships. We also know that nothing builds trust and collaboration like having fun. We hold an annual Dodgeball for Charity event at our Q2 Stadium in Austin, inviting other local companies to play, and community organizations we support to raise money and awareness together. The Job At-A-Glance: The Growth Marketing Manager for Q2’s Fraud Intelligence product line plays a critical role in driving awareness, demand, and measurable pipeline growth for our fraud prevention and risk management solutions. Supporting a nationwide team of account executives, this role transforms Q2’s fraud marketing strategy into high-impact field programs and account-based initiatives that reach and engage financial institutions across the country. In close partnership with the Integrated Marketing Manager, Content, Design, Marketing Operations, Events, Product Marketing, and Sales, the Growth Marketing Manager develops and executes data-driven campaigns, account-specific programs, and scalable ABM motions designed to create qualified pipeline and influence revenue outcomes. They also support key industry and Q2-led events by designing account-based follow-up strategies, personalized outreach, and targeted surround tactics that deepen engagement with priority accounts. Serving as the primary marketing partner to the Fraud Intelligence sales team, this role provides strategic guidance, targeted enablement, and innovative field tactics focused on accelerating pipeline creation and advancing in-flight opportunities. The ideal candidate is a collaborative, sales-oriented marketer who excels at building relationships, crafting tailored experiences for complex buying groups, and translating strategy into measurable business results. They rely on analytics to inform decisions, actively optimize programs for higher impact, and bring operational rigor to creating, scaling, and refining account-based initiatives. This individual is creative, tech-savvy, and passionate about leveraging sophisticated marketing tools to drive efficiency, personalization, and growth.

Requirements

• Typically requires a Bachelor’s degree and a minimum of 2-4 years of related experience; or an advanced degree with no experience; or equivalent related work experience.
• Bachelor’s degree or equivalent experience in Marketing, Advertising or related field
• 2+ years’ full-time experience in B2B demand generation
• Previous experience with marketing automation, account-based marketing, and conversational marketing solutions
• Previous experience in events management
• Must have ability to quickly build a strong understanding of Q2’s go-to-market strategy, the Q2 sales process, and the process buyers go through in selecting and buying software. Excellence in metrics and measurement of demand gen campaign success is key.
• Demonstrate exceptional communication/presentation skills, both written and verbal.
• Strong project and time management skills required to efficiently move between workplaces and multiple, concurrent projects
• Communications and interpersonal skills – ability to build strong working relationships with sales teams and leaders
• Prone to action, results focused, KPI focused
• Must be able to thrive in a fast-paced environment
• This position requires fluent written and oral communication in English.
• Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

Responsibilities

• Lead the execution of account-based marketing programs jointly with sales
• Work closely with sales to prioritize and execute highly targeted virtual and in-person events with prospects and customers to help accelerate pipeline. Ensure there is a cohesive pre-event, at-event and post event strategy to increase engagement and response rates
• Interface with sales to determine sales enablement needs, and work with product marketing to develop tools, programs in a box, training and content
• Proactively engage with the direct and indirect sales teams to coordinate, communicate, and optimize the impact of marketing activities
• Identify co-marketing opportunities with regional partners to create demand at scale
• Communicate and educate the sales team regarding new and planned marketing activities
• Proactively manage marketing KPI dashboards for a specific sales team or region.

Benefits

• Health & Wellness
• Hybrid Work Opportunities
• Flexible Time Off
• Career Development & Mentoring Programs
• Health & Wellness Benefits, including competitive health insurance offerings and generous paid parental leave for eligible new parents
• Community Volunteering & Company Philanthropy Programs
• Employee Peer Recognition Programs – “You Earned it”

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 1,001-5,000 employees