Field Marketing Executive - Los Angeles County/Orange County CA

Humana•Newport Beach, CA

4d•Remote

About The Position

Become a part of our caring community and help us put health first The Field Marketing Executive plays a crucial role in driving lead generation and supporting the local sales team through grassroots marketing, community outreach, and event execution. The Field Marketing Executive works directly in the field to identify opportunities, build relationships, and activate strategies that contribute to sales growth, branding, and increased community presence. Ultimately, the Field Marketing Executive contributes to market growth objectives. The Field Marketing Executive works with agents and their leaders to create plans that drive new enrollments, increase retention of existing members, and build meaningful relationships with community organizations and influencers. Begins to influence department’s strategy. Makes decisions on moderately complex to complex issues regarding technical approach for project components, and work is performed without direction. Exercises considerable latitude in determining objectives and approaches to assignments.

Requirements

Must reside in Los Angeles or Orange County, CA or surrounding areas
Must be willing to travel within the community, as this is a field-based role.
A bachelor’s degree in marketing, business, communication, or a related field or equivalent experience
Proven experience in community outreach, grassroots marketing, or related roles.
Must be proficient in MS Office products and various CRM platforms,
Strong communication and interpersonal skills.
Ability to work independently and as part of a team.
Excellent organizational and time management abilities.
Broad knowledge/skills to work in various field settings that align with our prospect base, such as Veterans, multi-cultural (partnering with empowered agents to help)
Must be willing to travel within the community, as this is a field-based role.

Nice To Haves

Master’s Degree
Life and Health Insurance License required
Bilingual
Knowledge of the Medicare Advantage market, products, regulations, and compliance standards

Responsibilities

Liaison Role: Act as a liaison between markets, sales, and community partners to ensure seamless coordination and execution.
Team Culture: Foster a collaborative, mission-driven team culture focused on growth, impact, and accountability.
Outreach Strategies: Develop and implement local outreach strategies, including events and partnerships, to generate quality leads.
Lead Cultivation: Identify and cultivate high-potential lead sources, including T65 opportunities.
Performance Monitoring: Track and measure grassroots marketing, community outreach, and event success.
Community Engagement: Build and maintain strong relationships with community organizations, local businesses, and other stakeholders.
Event Execution: Plan and execute community events to enhance brand visibility and generate leads.
Reporting: Prepare and present regular reports on outreach activities, performance, and outcomes.