Events Marketing Manager, North America

Planet•San Francisco, CA

8h•Hybrid

About The Position

Welcome to Planet. We believe in using space to help life on Earth. Planet designs, builds, and operates the largest constellation of imaging satellites in history. This constellation delivers an unprecedented dataset of empirical information via a revolutionary cloud-based platform to authoritative figures in commercial, environmental, and humanitarian sectors. We are both a space company and data company all rolled into one. Customers and users across the globe use Planet's data to develop new technologies, drive revenue, power research, and solve our world’s toughest obstacles. As we control every component of hardware design, manufacturing, data processing, and software engineering, our office is a truly inspiring mix of experts from a variety of domains. We have a people-centric approach toward culture and community and we strive to iterate in a way that puts our team members first and prepares our company for growth. Join Planet and be a part of our mission to change the way people see the world. Planet is a global company with employees working remotely world wide and joining us from offices in San Francisco, Washington DC, Germany, Austria, Slovenia, and The Netherlands. About the Role: Planet is looking for a strategic Events Manager to support our go-to-market plans in North America. Reporting to the Sr. Director of Regional Marketing, you will be responsible for strategically planning and executing a diverse range of hosted, sponsored, and partner events that contribute to pipeline creation, brand awareness, and customer growth. You will work closely with sales and marketing to deliver high-quality, impactful experiences. This is a full-time, hybrid role which will require you to be in our San Francisco HQ or Arlington, Virginia office 3 days per week.

Requirements

4+ years of event, regional or field marketing experience with a track record of effectively managing events from end to end
Bachelor’s degree in Marketing, or equivalent
Experience planning high-touch, bespoke events, and large-scale trade shows
Disciplined approach to event management from strategic planning and flawless execution to post-event lead management and reporting
Analytical mindset for measuring event performance, analyzing ROI, and providing data-driven recommendations for future event strategies.
Experience creating and executing events that directly support ABM strategies

Nice To Haves

A track record of delivering memorable events that engage audiences, differentiate Planet, and exceed pipeline goals
Success in building strong partnerships with sales teams to align on event goals, objectives, and execution tactics
Ability to organize, prioritize, and execute multiple ongoing events under tight deadlines
Proficiency in marketing automation tools and CRM systems to track event effectiveness, monitor engagement, and measure ROI for future planning

Responsibilities

Lead the strategy and execution for regional events and high-touch experiences tailored to key audiences
Creatively plan and execute impactful events that reach new audiences, accelerate sales opportunities, and strengthen customer relationships
Partner with Sales, Customer Success, and Marketing to align event plans with ABM strategies
Influence marketing pipeline metrics and other key performance indicators through successful event delivery and follow-up