Event Marketing Specialist

Relay • Raleigh, NC

4d

About The Position

Relay is the Intelligent System of Action for the physical economy. While the digital revolution has historically left the deskless workforce behind, we are closing that gap by transforming analog frontline operations into a data-rich, AI-powered ecosystem. We aren’t just selling radios; we are building the digital foundation for the 80% of the global workforce that doesn't work at a desk.
It is an incredibly exciting time to be joining Relay given a staggering 461% three-year revenue growth rate and that we've recently ranked #175 on the Deloitte Technology Fast 500 and #920 on the Inc. 5000.
As an Event Marketing Specialist, you will be the driving force behind our brand’s physical and virtual presence. You aren't just a planner; you are a strategist who understands how to turn a live experience into a measurable pipeline of leads and brand loyalty.
From managing large-scale industry trade shows to executing intimate executive roundtables, you will handle the logistics, promotion, and follow-up strategy for our entire event calendar across the United States.

Requirements

• 2–3 years of experience in event marketing, corporate events, or field marketing (B2B experience preferred).
• Exceptional written and verbal communication skills; ability to pitch sponsorship opportunities to senior leadership.
• High degree of organization with the ability to manage multiple moving parts without losing sight of the "big picture."
• Ability to travel within the United States when needed, up to 50%

Nice To Haves

• Experience working with event management companies (Cvent, Freeman, GES and others)
• Experience working with project management tools (Asana)
• Experience navigating and working within CRM Tools (Hubspot)

Responsibilities

• Research potential tradeshows over a variety of segments, including attending discovery meetings, requesting quotes and pulling together contracts.
• Develop and execute a comprehensive event marketing calendar that aligns with company-wide sales and brand objectives.
• Lead all aspects of event logistics, including vendor management, ordering, shipping/drayage, and on-site setup and takedown.
• Partner with the marketing operations team to create multi-channel promotional campaigns (email, social media, paid ads) to drive registration and attendance.
• Track and report on key performance indicators (KPIs), including Cost Per Lead (CPL), attendee engagement, and attributed revenue, to prove ROI.
• Work closely with the Sales/SDR teams to ensure seamless lead hand-off and timely post-event follow-up.

Benefits

• 100% Paid Insurance Health, Dental, Vision, Long/Short Term Disability, and Life Insurance benefits for you and those who depend on you
• Generous Paid Time Off
• 401(K) Savings Plan + Company Match
• Baby Cash Reward + Paid Parental Leave
• Wellness Perks, including a world-class onsite fitness center with instructor-led classes + locker room, as well as endless outdoor amenities, whether tennis, basketball, cycling, or pickleball is your jam
• Free Snacks and Fun Times
• Latest tech, standing desks, and all the accessories and software you need to succeed in your role

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed