Event Director

Informa Group . • Chicago, IL

3d • $115,000 - $140,000 • Onsite

About The Position

This role is based in our Chicago, Phoenix, New York, NY, or Boulder, CO office. As the Event Director- NAB Engineering, your role is to strategically build and expand both live and virtual event portfolios. You'll drive the tactical implementation of these strategies alongside your show team, ensuring that results align with established KPIs and financial objectives. Acting as the 'face' of the brands, you'll cultivate strong relationships with key stakeholders across the board, including exhibitors, attendees, and association partners. You will be accountable for, and evaluated based on, the financial, operational, and customer performance of the events. This responsibility will require you to make informed decisions that lead to commercially successful and financially viable products for customers. Your focus will be on increasing market presence, engaging the community, and delivering an outstanding customer experience.

Requirements

• Minimum of 5 years experience leading exhibitions, preferably in B2B sector
• Strategic planning experience
• Experience leading teams and acting as an inspirational leader with charisma and energy
• Ability to develop relationships at senior level and support the management and interaction with of high value customer accounts
• Experience of reporting, budgeting / forecasting
• Experience of building trusted internal relationships and maintaining an open two-way conversation to ensure overall brand (event/product) and business success
• Ability to collaborate with multiple internal stakeholders
• Strong interpersonal skills and public speaking skills
• Bachelor’s Degree or equivalent experience

Responsibilities

• Strategy and Growth Develop long and short-term strategic plans for events – both physical and virtual
• Manage tactical implementation of strategic plans and lead Event Manager in developing tactics brief
• Deliver on financial, operational and customer oriented-brand objectives (e.g., new business and customer retention, NPS, customer satisfaction)
• Build strategies to seize new market opportunities, or grow the brand(s) into adjacent sectors or customer segments (across geographies, platforms, and verticals)
• Support the development of event/product pricing strategies, based on strategic layout of an event space, product bundling options, value-based pricing and commercial drivers
• Support the development of key strategic partnerships and management of association relationships
• Quality and Innovation Lead the delivery of outstanding customer experience, working with the team to create innovative and interactive experiences at the events
• Drive creative and new ideas to engage customers at and around the events. Prototyping new ideas and innovative approaches. Challenge current restrictions in thinking to increase engagement of an event for the customer
• Operational Leadership Manage P&L in collaboration with team managers and Finance
• Provide accurate and timely reporting of KPIs and forecasts
• Provide monthly reports and high-level leadership reports
• Manage collaboration across the business functions of Sales, Marketing, Operations, Finance, IT and Registration
• Responsible for overall customer experience
• Line management of team managers through regular 1:1’s, professional development, and coaching and mentoring
• Monitor team and individual performance against targets, KPIs, and MBOs
• Support on the recruitment and assessment of new hires to the team
• Support where necessary in the annual financial planning and quarterly forecasting meetings reviews
• Execution Monitor and manage the day-to-day execution of events across Marketing, Sales, Operations, Media and more
• Provide guidance in the development of all marketing, experiential, and partner programs
• Help guide the development of all live content and conference programming
• Manage the development and execution of all operationally related programs

Benefits

• Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active colleague groups and networks promoting a positive, supportive, and collaborative work environment
• Broader impact: take up to four days per year to volunteer, with charity match funding available too
• Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves
• Time out: 15 days PTO rising to 20 after three years and 25 after six years, plus 10 national holidays, a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year
• Competitive benefits, including a 401k match, health, vision and dental insurance, parental leave and an ESPP offering company shares at a minimum 15% discount
• Strong wellbeing support through EAP assistance, mental health first aiders, free access to a wellness app and more
• Recognition for great work, with global awards and kudos programs
• As an international company, the chance to collaborate with teams around the world

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Number of Employees: 5,001-10,000 employees