Event & Activation Specialist

Revelyst Outdoor

7d•$70,000 - $82,000

About The Position

The Events and Activation Specialist is responsible for planning, executing, and supporting high-impact marketing events and brand activations that bring Revelyst Golf Technology’s products and stories to life. This role blends event logistics with experiential and field marketing, focusing on creating engaging, hands-on experiences that drive awareness, product trial, and customer engagement across consumer, trade, and industry audiences. This role is ideal for a highly organized marketer who enjoys working cross-functionally, thrives in dynamic environments, and is energized by live events and on-the-ground brand experiences. As an Events & Activation Specialist you have the opportunity to: Events Planning & Execution Plan, coordinate, and execute a wide range of marketing events, including trade shows, product launches, tournaments, demos, consumer events, and internal activations Manage event timelines, budgets, logistics, and vendor relationships (venues, contractors, freight, catering, etc.) Oversee on-site event execution, including setup, breakdown, staffing coordination, and issue resolution Maintain an organized events calendar and inventory of event assets, displays, and equipment Brand Activations & Experiential Marketing Support the development and execution of engaging brand activations that drive hands-on product interaction and customer engagement Execute consumer-facing experiences such as demos, fittings, trials, and experiential pop-ups Collaborate with marketing, sales, retail, and product teams to activate key campaigns and product launches in market Ensure all activations deliver a premium, on-brand experience aligned with Revelyst Golf Technology’s brand standards Cross-Functional Collaboration & Promotion Partner with internal teams to align events and activations with broader marketing and go-to-market strategies Coordinate event and activation assets, including signage, collateral, giveaways, demo equipment, and branded materials Support event promotion and communication efforts in collaboration with digital and communications teams Measurement & Reporting Track and report on event and activation performance, including attendance, engagement, lead capture, and ROI Gather insights and feedback from events and activations to inform future planning and improvements

Requirements

Bachelor’s degree in Marketing, Communications, Event Management, or a related field (or equivalent experience)
2–4 years of experience in event marketing, experiential marketing, or field marketing
Strong organizational skills and attention to detail, with the ability to manage multiple projects simultaneously
Excellent communication and interpersonal skills; comfortable engaging with consumers and partners in person
Ability to work cross-functionally and manage external vendors
Willingness to travel and work occasional evenings or weekends as required by events
Proficiency in Microsoft Office; experience with project management tools and CRM platforms is a plus
Passion for golf, sports, or performance-driven technology is highly preferred

Nice To Haves

Passion for golf, sports, or performance-driven technology is highly preferred
Proficiency in Microsoft Office; experience with project management tools and CRM platforms is a plus

Responsibilities

Events Planning & Execution Plan, coordinate, and execute a wide range of marketing events, including trade shows, product launches, tournaments, demos, consumer events, and internal activations
Manage event timelines, budgets, logistics, and vendor relationships (venues, contractors, freight, catering, etc.)
Oversee on-site event execution, including setup, breakdown, staffing coordination, and issue resolution
Maintain an organized events calendar and inventory of event assets, displays, and equipment
Brand Activations & Experiential Marketing Support the development and execution of engaging brand activations that drive hands-on product interaction and customer engagement
Execute consumer-facing experiences such as demos, fittings, trials, and experiential pop-ups
Collaborate with marketing, sales, retail, and product teams to activate key campaigns and product launches in market
Ensure all activations deliver a premium, on-brand experience aligned with Revelyst Golf Technology’s brand standards
Cross-Functional Collaboration & Promotion Partner with internal teams to align events and activations with broader marketing and go-to-market strategies
Coordinate event and activation assets, including signage, collateral, giveaways, demo equipment, and branded materials
Support event promotion and communication efforts in collaboration with digital and communications teams
Measurement & Reporting Track and report on event and activation performance, including attendance, engagement, lead capture, and ROI
Gather insights and feedback from events and activations to inform future planning and improvements