Enterprise Product Marketing Manager, Competitive

NotionSan Francisco, CA
54d$185,000 - $230,000Onsite

About The Position

We're hiring a Competitive Product Marketing Manager to own Notion's competitive strategy, intelligence, and field enablement end to end. You'll build the single source of truth for how we win across markets, equip our go‑to‑market and post‑sale teams with the tools to beat alternatives, and partner with Product to sharpen our differentiation. Your scope includes our competitor hub, battle cards, ROI and TCO models, competitive campaigns, a rigorous Win/Loss program, and post‑sale enablement for Customer Success Managers and Relationship Managers. What You'll Achieve: Stand up and own Notion's competitor hub as a trusted, always‑current resource for sellers, CSMs, and leaders. Build and maintain best‑in‑class battle cards and competitive talk tracks for priority rivals, continuously refreshed with product, pricing, and positioning changes. Create ROI calculators, TCO comparisons, and value‑proof kits that quantify Notion's business impact for executives and buying committees. Launch integrated competitive campaigns that generate qualified pipeline and influence active opportunities in partnership with DG, Sales, and CS. Establish a formal Win/Loss program to surface patterns, improve messaging, and inform roadmap and pricing. Deliver post‑sale enablement for CSMs and RMs that accelerates onboarding, expansion, and retention in competitive accounts. Influence product strategy with market and deal intelligence to strengthen Notion's differentiation and close gaps.

Requirements

  • 6+ years in B2B product marketing with meaningful ownership of competitive intelligence and field enablement.
  • Demonstrated success building competitive programs and assets that move win rates and deal velocity.
  • Ability to translate technical capabilities into crisp differentiation and quantified business value.
  • Exceptional storytelling, writing, and live enablement skills for executive and practitioner audiences.
  • Strong cross‑functional leadership with Sales, CS, Product, DG, and RevOps.
  • Analytical and systems mindset; comfortable instrumenting, measuring, and iterating programs.

Nice To Haves

  • Experience in work management, collaboration, knowledge management, or adjacent categories.
  • Familiarity with building ROI/TCO models and conducting executive value assessments.
  • Hands‑on experience running Win/Loss and using tools like Salesforce, Gong, and other competitive enablement platforms.

Responsibilities

  • Own the competitive intelligence engine: research plan, sources, distillation, and distribution cadence.
  • Develop competitive positioning and messaging, drive sales enablement, and build resources including battle cards, deep dives, and objection handling guides.
  • Build, publish, and govern the competitor hub, including taxonomy, contribution model, and freshness SLAs.
  • Produce high‑impact assets: battle cards, first‑call guides, objection handling, proof points, ROI/TCO calculators, and executive summaries.
  • Partner with Sales Enablement to drive adoption through trainings, office hours, certifications, and deal‑desk support.
  • Run competitive campaigns and moments in market tied to launches, announcements, and category conversations.
  • Design and operate a Win/Loss program across segments, instrumented via Salesforce and Gong, with quarterly readouts and recommendations.
  • Enable post‑sale teams with churn‑risk playbooks, expansion plays, and competitive save motions.
  • Track and report impact on win rate, deal velocity, competitive displacement, content adoption, and influenced ACV.

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What This Job Offers

Job Type

Full-time

Career Level

Mid Level

Industry

Professional, Scientific, and Technical Services

Education Level

No Education Listed

Number of Employees

501-1,000 employees

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