Enablement Program Manager, Product & Platform Enablement

Boomi

About The Position

Are you ready to work at a fast-growing company where you can make a difference? Boomi aims to make the world a better place by connecting everyone to everything, anywhere. Our award-winning, intelligent integration and automation platform helps organizations power the future of business. At Boomi, you’ll work with world-class people and industry-leading technology. We hire trailblazers with an entrepreneurial spirit who can solve challenging problems, make a real impact, and want to be part of building something big. If this sounds like a good fit for you, check out boomi.com or visit our Boomi Careers page to learn more. Boomi has evolved from selling individual products to selling a unified enterprise platform across integration, API management, data, automation, and AI. This shift requires enablement that supports product launches and architects how the field thinks, sells, and scales a complex platform. The Enablement Program Manager, Product & Platform Enablement is responsible for ensuring Sales, Presales, Customer Success, and Partners are fully prepared to position, sell, and expand the Boomi platform. This role partners closely with Product Management, Product Marketing, Sales, and Customer Success to translate Boomi’s product roadmap into revenue-generating go-to-market (GTM) readiness. This is a strategic architect role that sits at the center of Boomi's GTM engine, connecting initiatives between Product roadmaps, GTM strategy, field readiness gaps, and revenue outcomes. This role will build the frameworks that make complex platform selling repeatable and scalable.

Requirements

6+ years of experience in sales enablement, product enablement, or GTM roles within enterprise SaaS
Experience enabling complex, technical products or platforms
Ability to understand and communicate technologies such as integration, APIs, data platforms, automation, and AI
Proven ability to influence cross-functional stakeholders across Product, Product Marketing, Sales, and Customer Success
Strong program management, strategic thinking, and execution skills
Data-driven decision-maker with the ability to connect enablement to business outcomes

Nice To Haves

Experience in integration, API management, automation, or AI enablement
Background in Sales Engineering, Solution Consulting, or Product Marketing
You've launched products or platforms in competitive, fast-moving markets

Responsibilities

Strategic Roadmap Translation
Partner with Product Management and Product Marketing to anticipate GTM needs 3-6 months ahead of launches
Translate product roadmap into role-specific enablement frameworks (AEs, SEs, CSMs, Partners) that scale across the business
Identify patterns and relationships between disparate product capabilities, customer use cases, competitive positioning, and field selling motions
Identify and proactively close gaps in field readiness before they impact pipeline or win rates
Platform Selling Enablement & Field Readiness Programs
Build multi-role enablement frameworks that enable the field to position Boomi as a unified platform, not a collection of products
Design and maintain launch playbooks that include messaging, demos, objection handling, competitive positioning, discovery frameworks, and sales motions
Ensure sellers can lead platform-level discovery conversations and articulate how Boomi products solve customer business problems holistically
Embed platform-selling into onboarding, certifications, Track Days, and ongoing learning paths
Product & GTM Partnership
Influence launch prioritization and GTM strategy based on field readiness, market dynamics, and revenue impact
Act as the voice of the field/customer in roadmap and launch planning—bringing real-world selling challenges, competitive intel, and customer feedback back to Product and Marketing
Identify and mitigate GTM risk tied to product complexity, competitive dynamics, and readiness gaps
Launch & Adoption Excellence
Own the end-to-end enablement strategy for all product and platform launches
Drive adoption and usage of new products through structured enablement and reinforcement
Enable front-line managers to coach and reinforce platform-selling behaviors in live deals
Measurement & Business Impact
Define and track leading and lagging indicators tied to product enablement (pipeline creation, deal velocity, win rates, cross-sell/upsell penetration, product attach rates)
Connect enablement efforts to measurable revenue impact
Use data to prioritize enablement investments and continuously improve outcome