About The Position

At Bank of America, the company is guided by a common purpose to help make financial lives better through the power of every connection, driven by Responsible Growth for clients, teammates, communities, and shareholders. The company is committed to being a diverse and inclusive workplace, hiring individuals with broad backgrounds and experiences, and investing in teammates and their families through competitive benefits for physical, emotional, and financial well-being. Bank of America values both collaboration and flexibility, utilizing a multi-faceted approach depending on the role. The Senior Product Manager role focuses on setting strategy and leading end-to-end execution to enhance employee financial wellness and achieve measurable growth in deposit, engagement, and adoption outcomes within the Financial Center and Expansion Markets channels. This leadership position involves orchestrating cross-functional teams, aligning market and specialist resources, and ensuring disciplined delivery against a divisional roadmap, taking ownership of results, risk, and continuous improvement at an enterprise scale. The role contributes to the EFS strategic framework by providing financial education, expert advice and guidance, and access to differentiated tools, resources, and offers for employees, working closely with Market Leaders, Market HR, Consumer/Financial Center leadership, Specialists, and the Consumer Academy.

Requirements

  • Excellent analytical, problem-solving, and ability to formulate solutions
  • Strong ability to create strategic plans via market research and insights
  • Self-motivated with a strong work ethic and intense focus on results
  • Strong interpersonal skills, ability to proactively build trusted relationships and manage via influence
  • Assess and learn partner’s business, priorities, and challenges followed by execution
  • Excellent organizational and project management skills demonstrating effective time management skills and the ability to organize, prioritize in a matrix environment
  • Has the ability to learn and adapt to new information, technology platforms, handle ambiguity and adapt to changing circumstances
  • Communicates strategic business plans and tactical goals to team/partners
  • Displays passion, commitment and drive to deliver an experience that improves our employees’ financial lives
  • Proficiency in computer skills and professional programs (for example, Microsoft Office)

Nice To Haves

  • Knowledge of Consumer Banking products, programs and services
  • Minimum 3 years of experience in strategy, relationship management, client care or business support roles
  • Knowledge of the Financial Center Channel and/or Operational Excellence
  • Degree or designation (i.e. BA, MBA, MS, CFA)

Responsibilities

  • Develop Market Plans; provide performance analysis and reporting
  • Implement virtual community engagement strategy and refine Financial Center outreach approach
  • Execution of key EFS strategic initiatives and market level updates
  • Maintain strong Market, Site, and Lines of Business partnerships for Retail, Preferred, and Merrill
  • Provide field support: On-board/certify EFS Specialists, manage events, seminars, evaluate tools and resources for virtual/in-person delivery options
  • Manage Specialists coverage, communications and recognition
  • Perform related monitoring, business controls, and audit duties
  • Communicate BAC Employee value proposition to deepen relationships, promote financial wellness and help drive Life Plan adoption
  • Serve as BAC Brand Ambassador and Employee Client Advocate

Benefits

  • competitive benefits to support their physical, emotional, and financial well-being
  • industry-leading benefits
  • access to paid time off
  • resources and support to our employees

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What This Job Offers

Job Type

Full-time

Career Level

Senior

Number of Employees

5,001-10,000 employees

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