Email Marketing & CRM Integration Specialist

We Are Rosie•Atlanta, GA

9d•$50 - $55•Remote

About The Position

Our client has built a stellar reputation as a leading cultural institution and is embarking on an exciting period of growth. With ambitious initiatives including a beautiful new headquarters and event space, hosting the internationally acclaimed Ring Cycle, expanding Film Studio capabilities, and launching subscription-based streaming content, the organization is at a pivotal inflection point—artistically admired, operationally productive, and increasingly visible. Email has long been a primary marketing tool at the brand, but no one currently owns the channel. We're seeking a detail-oriented email specialist to take full ownership of email strategy, production, and performance. This role offers the opportunity to establish best practices, create compelling campaigns that drive ticket sales and engagement, and become the go-to expert for a passionate performing arts organization during an exciting growth phase. Rate: $50-55/hr Contract: 3 months with likelihood to extend longer term if things are a good fit Hours: 15 hrs/week Location: Remote based in EST or CST Start date: ASAP

Requirements

3+ years of digital marketing experience with strong email marketing expertise
Proficiency with email marketing platforms (Tessitura and Wordfly experience highly preferred; Mailchimp or Klaviyo experience also valuable)
Experience with CRM tools that have integrated email marketing capabilities
Proven track record managing multiple email campaigns targeting different audiences
Strong copy-editing and proofreading skills with meticulous attention to grammar, messaging, and clarity
Analytical mindset with ability to track metrics and optimize for higher conversion rates
Knowledge of email deliverability testing across devices and clients
Process-driven approach with ability to create and follow SOPs

Nice To Haves

Experience with clients or organizations that have a ticket sales component (bonus)
Familiarity with Asana for project management tracking (helpful but not required)
Performing arts or adjacent industry experience is a bonus
Resourceful, tenacious, and resilient with a sense of humor
Passion for supporting team success

Responsibilities

Lead end-to-end email campaign management including strategy, design (using existing templates), production, copy-editing, distribution, and reporting
Design and build a variety of emails—from conversion-focused sales campaigns to season announcements, event reminders, donor communications, and audience engagement
Utilize Tessitura (CRM) to pull lists, segment audiences, and track performance; execute campaigns through Wordfly (email platform)
Ensure impeccable standards in grammar, style, and brand alignment across all campaigns
Coordinate multiple campaigns simultaneously while meeting strict deadlines aligned with performance schedules and sales initiatives
Collaborate closely with Marketing, Box Office, Advancement, and PR teams to coordinate messaging and timing
Track and report on key metrics including open rates, CTR, and conversions, delivering regular campaign summaries
Test deliverability across devices and email clients to optimize performance
Maintain brand stewardship, crafting emails that embody the brand's unique voice and visual identity
Work with audience segments including subscribers, single ticket buyers, and prospects
Collaborate with freelance copywriters, designers, photographers, and external vendors
Document all processes you establish as new SOPs are developed