eLearning Instructional Designer and Developer

Association of National Advertisers•New York, NY

3d•$90,000 - $100,000•Hybrid

About The Position

Join the skilled ANA MTDC team delivering top-tier self-paced learning to leading organizations worldwide. We are seeking an experienced eLearning Instructional Designer and Developer (IDD) to both design and develop interactive eLearning course experience. Development will be your primary responsibility, and instructional design will be your secondary responsibility. As an instructional designer, you will help identify content needs, build a pipeline of design and development projects, work with subject matter experts to develop/update/redesign instructional materials based on proven instructional design methods, and collaborate with course developers. As a course developer, you will be very skilled in technical course development and convert instructional materials into interactive/engaging courses using various course authoring software, platforms for AI-generated content and videos, visual/graphic design tools, and audio/video software.

Requirements

Bachelor's degree and a minimum of 3-5 years of experience designing eLearning instructional design materials with subject matter experts (approximately ten or more projects annually) and developing eLearning courses (including microlearning) in Storyline 360, RISE, and platforms that provide AI-generated content and course videos (e.g., Synthesia) (approximately ten or more course projects annually)
Exceptional knowledge and working experience in the application of adult learning theories and instructional design approaches in eLearning courses
Excellent communication (written, verbal, interpersonal) and collaboration skills – with the ability to provide thoughtful and logical feedback to subject matter experts
Ability to write effective copy and instructional text with proven grammar and editing capabilities
Above average proficiency in Microsoft Office applications, especially in PowerPoint – you should be a super user!
Strong multimedia skills specifically visual/graphic design skills and audio/video development and editing capabilities – to enhance the learning experience – a must have!
Strong attention to detail
Excellent project management and time-management skills
Ability to work independently and collaboratively in a results-oriented environment

Nice To Haves

Tell us why you love your work and why you want to work with the ANA MTDC team
Show us your portfolio that exhibits your innovation and expertise in instructional design as well as course (including microlearning) development in Storyline 360 and RISE
Master’s degree in instructional design, educational technology, or related field
Corporate eLearning instructional design and development experience
Possess a background and /or interest in marketing or related field

Responsibilities

Creating, managing, and maintaining the scope of the course design and development projects
Identifying marketing industry learning needs and on-demand channel gaps for course development projects
Identifying and working with subject matter experts on the on-demand course projects and keeping the course development pipeline filled on an on-going basis
Refining supportive course design processes and templates for subject matter experts
Following established eLearning design and development standards/guidelines, while continually enhancing them with innovative approaches
Designing instructional materials with subject matter experts that will deliver engaging and interactive eLearning courses with multiple lessons, case studies, activities, knowledge checks, downloadable tools, and assessments
Designing new microlearning courses and AI-generated course learning experiences
Creating eLearning activities that provide practical learning application and enhance retention
Developing storyboards, video scripts, and audio scripts for course development
Applying knowledge of copyright and intellectual property guidelines for eLearnin
Collaborating with course developers on the vision for eLearning courses and providing guidance for compelling learning experiences and outcomes
Building, redesigning, and/or updating SCORM compliant courses using course authoring tools, primarily Storyline 360, RISE, and other platforms (e.g., HeyGen) that use AI to generate content and course videos
Refining and building new supportive course development project processes and course templates
Creating multimedia, visual/graphic design, and interactive course solutions
Supporting audio production, producing videos, and editing audio/video for course development
Collaborating with instructional designer on the vision for eLearning courses and providing compelling learning experiences and outcomes
Performing quality assurance (QA) and testing of courses prior to their release
Collaborating with LMS administrator on testing, publishing, and launching of courses on the LMS and ANA website
Building cross-functional partnerships and working with all project stakeholders internally and externally
Continually evaluating user feedback and working to ensure all instructional materials are consistent and up-to-date and redesigning/updating course content when needed
Maintaining well organized project documentation and folders with all content and course assets
Providing customer support help as needed for member, registration, course, and LMS inquiries
Other eLearning instructional design and development responsibilities as deemed necessary for the business