eCommerce Product Content Specialist, Sportswear

Wilson Sporting Goods Co. • Chicago, IL

3d • $60,000 - $80,000 • Hybrid

About The Position

The eCommerce Content Specialist will manage the product setup and enrichment processes in a timely and accurate manner, optimize existing product information, identify, and implement content enhancements, and support ongoing improvements to the user experience. Responsibilities are both tactical (working within a CMS to make content updates) and strategic (engaging business partners to develop short- and long-term product content strategies).
The ideal candidate must be a self-starter that can perform in a highly collaborative team environment. This is a hybrid role for someone who has had experience in both project management and the production/management of web content.

Requirements

• Bachelor’s degree in Business Administration or a related field
• Minimum 2 years’ experience in ecommerce merchandising and/or product content management, including all aspects of product setup and administration
• Experience creating internal processes for product management, including timelines, requirements documents, out of stock / sale / special offer processes, and other best practices related to maintaining product assortments
• Familiarity working with and parsing larger data sets to analyze data
• Ability to prioritize workloads based on business opportunity and set reasonable expectations for task completion
• Attention to detail and self-accountability

Nice To Haves

• Previous experience with web analytics tools a plus but not required
• Previous experience within an apparel-based retailer managing product data a plus but not required

Responsibilities

• Manage the setup and enrichment of all new products within the assigned categories on Wilson’s brand websites.
• Coordinate the development of product content by working in conjunction with the business units to ensure product information is enhanced and optimized to best position product to increase conversion.
• Collaborate with merchandiser, analyst, and digital marketing to ensure new products are available and marketed upon release on the site.
• Serve as final QA check before products are published online. This will require developing and managing product release “checklist” to validate all products are configured correctly within the back office and front office systems (SAP, Salsify, Shopify, and Magento).
• Create and refine internal processes for product content management, including timelines, requirements documents, templates, out of stock / sale / special offer processes, and other best practices related to maintaining consistent treatment of products across a disparate catalog.
• Edit product content to ensure compliance against brand standards and ensure consistency of product data across product categories.
• Maintain consistent voice throughout the site. Copy-editing and proofreading all product content.
• Lead periodic site reviews to identify opportunities to deliver enhanced user experience and higher site conversion rates. These reviews would include design/layout, content utilized (images, video, text descriptions, reviews, social integration), and related content/product recommendations.
• Develop training documentation and coordinate annual content management training sessions with international markets. Communicate new site content availability to these markets as necessary.
• Manage product data reporting processes to ensure data consistency.
• Support other digital and e-commerce projects as needed.

Benefits

• Medical, dental and vision
• Pre-tax transit discounts
• 401(k) with company match
• Life insurance
• Paid maternity/paternity leave
• Professional development opportunities
• Volunteering programs
• Team building outings
• Discounts on Wilson and Amer Sports products
• On-site health club
• Summer hours
• Company-sponsored sports leagues/teams
• Fun, active company outings around major sports events

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level