eCommerce Intern

TaylorMade Golf CompanyCarlsbad, CA
1d$20 - $20Onsite

About The Position

This eCommerce intern will support website audits and optimization by identifying gaps, inefficiencies, inconsistencies, and missed opportunities across the site. You will support the launching of products, manage campaigns, and optimize PDP (product detail pages) templates. You will also support the custom shop naming convention system by creating a standardized, scalable naming system to improve SEO and enhance consumer ingestion.

Requirements

  • Experience with Search Engine Optimization (SEO)
  • Strong organizational skills and attention to detail
  • Ability to multitask and collaborate across multiple teams
  • Excellent verbal and written English communication skills
  • Proficient in Microsoft Suite (Word, Excel, Outlook, PowerPoint)
  • Strong analytical, reasoning, problem-solving and decision-making skills.
  • Ability to work across teams and manage priorities to accomplish multiple tasks
  • Passion for sports required, with passion/interest/knowledge for golf strongly preferred
  • Undergraduate, completed junior or senior year of Bachelor's Degree in Marketing and concentration in eCommerce or related field

Responsibilities

  • End-to-end audit of our website functions and features, including: homepage, navigation (categories & subcategories), PLPs (product listing pages), PDPs (product detail pages), custom shop journeys, SEO tagging & metadata, redirect structure, URL patterns, catalog and URL structures
  • Document issues with screenshots, priority ranking, and recommended solutions.
  • Benchmark against 3–5 competitor sites.
  • Present full findings deck with recommendations.
  • Review all current naming conventions used in the Custom Shop.
  • Identify inconsistencies or logic gaps.
  • Build a new standardized naming framework, covering: Product titles, variant naming, colorway naming, file asset naming (images, videos, swatches)
  • Produce a “Naming Style Guide” your team can use for all future custom product launches.
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