eCommerce Content Specialist

HARMAN International • Carlsbad, CA

1d • $68,250 - $100,100 • Hybrid

About The Position

The eCommerce Content & Site Specialist ensures the execution of a comprehensive DTC eCommerce website content plan to enhance the brand’s digital footprint, while driving engagement and conversion on one or more brand websites and email.

Requirements

• Minimum of 2 years of marketing experience in eCommerce / Direct-to-Consumer (DTC).
• Strong understanding of digital content management best practices.
• Experience with web content management systems (CMS).
• Experience with web analytics tools such as Google Analytics.
• Basic understanding of HTML.
• Ability to organize and prioritize multiple goals and projects under tight deadlines.
• Ability to plan and execute projects involving multiple cross-functional stakeholders.
• Strong analytical, prioritizing, interpersonal, problem-solving, presentation, project management & planning skills.

Nice To Haves

• Experience within a direct-to-consumer (DTC) business, preferably as part of branded manufacturer.
• Experience in a multi-brand portfolio.

Responsibilities

• Create and publish consumer-focused digital content that drives conversion and supports products, promotions, and campaigns
• Collaborate with brand, creative, DTC, and merchandising teams to align content with growth objectives.
• Manage website content uploads, QA, localization, and ensure brand/style consistency across all platforms.
• Coordinate content development, briefs, and deliverables across internal and external creative partners.
• Execute major and minor DTC campaigns, including promotional and seasonal marketing initiatives.
• Leverage data insights to optimize content, support A/B testing, and tailor messaging to consumer segments.
• Maintain and improve content standards, processes, and calendars in alignment with the global brand strategy.

Benefits

• Flexible work environment, allowing for full-time remote work globally for positions that can be performed outside a HARMAN or customer location.
• Access to employee discounts on world-class products (JBL, HARMAN Kardon, AKG, and more).
• Extensive training opportunities through our own HARMAN University.
• Competitive wellness benefits.
• Tuition reimbursement
• “Be Brilliant” employee recognition and rewards program
• An inclusive and diverse work environment that fosters and encourages professional and personal development

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed