E-Commerce Advertising Strategist

Zulay KitchenClearwater, FL

About The Position

We’re looking for someone who’s hungry to grow, obsessed with results, and ready to take ownership. We’re a high-growth e-commerce brand that moves fast, thinks big, and values execution. If you believe businesses can change lives and you’re ready to level up—come build with us.

Requirements

  • Someone who loves e-commerce sales & strategies
  • Highly organized and detail-oriented
  • Proactive, fast-moving, and dependable
  • Strong follow-through and problem-solving skills

Responsibilities

  • Advertising Strategy & Campaign Oversight Develop and oversee paid media strategies across e-commerce platforms, including PPC and CPM campaigns
  • Analyze campaign performance and guide optimizations to improve ROAS/ACOS and overall efficiency
  • Identify scaling opportunities and strategically allocate budgets based on performance trends
  • Monitor key metrics such as spend, keyword performance, and conversion data to inform decisions
  • Listing & Conversion Optimization Drive optimization of product detail pages, including titles, bullet points, descriptions, and enhanced content
  • Partner with creative teams to improve visual assets and conversion-focused messaging
  • Ensure listings are accurate, compliant, and aligned with brand standards
  • Oversee resolution of listing issues such as suppressions or content gaps
  • Pricing & Profitability Strategy Evaluate competitive pricing and market dynamics to inform pricing decisions
  • Ensure alignment between advertising spend and margin targets at the product level
  • Recommend pricing tests, promotions, and bundling strategies to improve performance
  • Performance Analysis & Growth Planning Analyze key performance indicators including sales, conversion rate, organic ranking, and ad performance
  • Identify trends, risks, and growth opportunities across the catalog
  • Develop strategic recommendations to improve underperforming products and scale high performers
  • Present insights and performance recommendations to leadership to support decision-making
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