District Events and Digital Communications Manager-OPA

Algiers Charter•New Orleans, LA

About The Position

The District Events and Digital Communications Manager leads planning and execution of organization-wide events and supports key school-site events across the network, while managing and growing the organization’s social media, website, and digital communications. This role strengthens culture, family engagement, recruitment, and community awareness through high-quality events, storytelling, and consistent brand-aligned messaging across all platforms.

Requirements

High school diploma or equivalent required, with a minimum of ten (10) years of progressively responsible experience in events management, communications, marketing, digital media, or a related field; or Bachelor’s degree from an accredited college or university in Communications, Marketing, Public Relations, Journalism, or a related field, with a minimum of five (5) years of relevant professional experience.
Professional experience in event planning and/or managing social media/digital communications.
Proficiency with social platforms and tools such as Canva and/or Adobe Suite; familiarity with scheduling tools is a plus.
Excellent writing, communication, and interpersonal skills; ability to work with diverse school communities.
Strong project management, organization, and multitasking abilities.
Commitment to promoting student success and positive school culture across a network of schools.
Ability to work flexible hours, including evenings/weekends for events and coverage.
Ability to stand/walk for extended periods during events.
Occasionally lift and carry up to 25 pounds.
Frequent typing, photography/videography, and handling materials.
Ability to move between indoor/outdoor environments during events.

Responsibilities

Plan, coordinate, and execute organization-wide events (open enrollment campaigns, network showcases, graduations, staff recognition, family engagement events, fundraisers, community meetings, and more).
Support and advise school sites on major events to ensure alignment with organizational standards, messaging, and brand.
Collaborate with executive leadership, school leaders, and departments to align events with organizational goals and culture.
Create event timelines, run-of-show documents, staffing plans, and vendor/partner coordination plans.
Manage logistics including scheduling, vendors, supplies, permits, venue coordination, setup/cleanup, and day-of execution.
Monitor event budgets, track expenditures, and maintain documentation.
Ensure events are inclusive, safe, and accessible across the organization.
Attend special events to capture content for promotional use, including after-school programs and other activities.
Develop communication plans for events and key initiatives (save-the-dates, invitations, reminders, day-of messaging, and post-event recaps).
Create promotional materials and communications (flyers, newsletters, website updates, email drafts, and announcements) for organization-wide and site-level needs.
Ensure messaging is consistent across schools while allowing for site-specific highlights.
Manage organization-wide social media accounts (e.g., Facebook, Instagram, X/Twitter, LinkedIn) with consistent, engaging, brand-aligned content.
Manage and create dynamic content for the website and social media channels using digital tools and templates.
Collaborate with contracted employees and external vendors (e.g., photographers, videographers, designers, consultants) to ensure consistent, timely, and engaging digital communications that align with organizational branding and messaging.
Promote events, student achievements, academic programs, enrollment information, staff spotlights, and organizational updates.
Capture and edit photos and videos; create short-form video content as appropriate.
Monitor engagement analytics and adjust strategies to improve reach, interaction, and campaign performance.
Respond to questions and comments in a professional and timely manner, escalating issues when needed.
Organize and maintain a digital image/video library for easy access, with consistent labeling and storage practices.
Ensure all content complies with student privacy policies, media releases, and organizational/district guidelines.
Maintain brand consistency across platforms (voice, visuals, logos, colors, and messaging).
Perform other related duties as required.