Director RGM, Bars

Mondelēz International•East Hanover, NJ

About The Position

Reporting to the VP of RGM, the Director of RGM Bars is responsible for delivering profitable revenue growth strategies for the Savory business totaling $1+ Billion in annual gross sales. This includes Clif Bar™, Clif Kids ZBar™, Clif Builders™, and Luna™. The Director of RGM focuses on developing a strong multi-year plan across all 5 RGM levers including pricing, PPA, promotion, trade, and mix maagement. RGM is critical function for Mondelez to enabling us to deliver our Vision 2030 and drive balanced share and profit.

Responsibilities

Develop multi-year, multi-lever, multi-channel RGM strategy for the business using a mix of all 5 RGM levers including pricing, promotion, PPA, trade and mix management to drive net price realization.
Set every day and promo pricing guidelines/requirements by brand, pack and channel including must win weeks and ppg prioritization.
Make recommended changes in list price, counts or weights by SKU.
Monitor competition, macroeconomic trends, and COGS pressure to adjust RGM strategy proactively.
Partner with cross-functional teams to develop strategies based on consumer, shopper, and customer insights in addition to category and competitive dynamics.
Work with cross-functional colleagues such as supply chain to understand feasibility, insights to understand positioning and then recommend architecture by channel.
Plan, execute and track commercial decisions such as pricing actions to deliver margin, growth, and price realization goals.
Partner with Brand Marketing and Category Planning teams to progress opportunities into our Innovation process, providing support through the process with an entrepreneurial mind set to tackle challenges and contribute to the end goal of commercialization setting pack price on innovation congruent with price ladders/curves and best practices.
Serve as the owner of pricing, PPA and promotion inputs into our End-to-End business planning process (EBP) to drive operational execution.
Support category leaders to deliver key KPIs such as market share, diagnosing weekly/monthly performance and adapting RGM plans to deliver KPIs.
Manage one direct report.