Director, Public Relations and Communications

EyePoint Pharmaceuticals, Inc.•Watertown, MA

4d•Hybrid

About The Position

At EyePoint, leadership trusts our employees to get the job done. The patient-centric and award-winning approach we’re taking in business fuels our: focus on science and innovation, we aim to offer a lifetime of clearer vision commitment to developing and commercializing innovative therapeutics to improve the lives of patients with serious retinal diseases Delivery of innovative therapeutics to protect vision, specializing in sustained-release treatments for serious retinal diseases. We See You. Your wellbeing Your professional worth Your future at EyePoint EyePoint offers robust total rewards in a science-based entrepreneurial culture that empowers curiosity and innovation to help catapult your career. There’s space for every voice and perspective to be heard in our on-site and remote environments where a variety of strengths and diverse backgrounds are connected. The Director of Public Relations and Communications will drive strategic business initiatives through the planning, development, and implementation of public relations programs, external messaging and related activities. You’ll translate strategic priorities into impactful messaging, guide the organization’s public voice, corporate brand identity, and offer insights to refine overall communications efforts. The person in this role will lead the development of the strategy, operating plans, budget and execution of the public relations program and manage the external PR firm. With the exciting energy of a winning culture and an exhilarating pace, we are an ophthalmology company committed to preventing blindness by developing and commercializing innovative therapeutics. The collective power of our values influences everything we do, and everything we do for you. Transformational Innovation We exist to change our patients’ lives through the power of sight. We are forward looking, embrace challenges with curiosity, and continuously seek to improve our products and ourselves by learning, problem-solving and pushing the limits of science and technology. Unwavering Integrity We recognize our responsibility to our patients, employees, and our community, and value the trust they put in us. We set a high ethical bar and expect responsible leadership at every level to ensure we serve those who matter most to us. Compassionate Excellence We believe that fun and excellence can coexist. We foster a culture where enjoying the work we do and caring for each other are as important as delivering exceptional outcomes. Inclusive Collaboration We strive to see through the eyes of others and work as one team. We appreciate one another’s differences and perspectives, and ensure everyone feels valued, respected and encouraged to bring their ideas forward. EyePoint is proud to be an equal opportunity employer. We believe that diversity and inclusion among our colleagues is critical to our success as a company, and we seek to recruit, develop, and retain the most talented people from a diverse candidate pool. All applicants will be considered for employment without attention to age, race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status. EyePoint is committed to fair and equitable compensation practices. The salary offer is commensurate with EyePoint’s compensation philosophy and considers factors including but not limited to education, training, experience, market conditions, criticality of the role and internal equity.

Requirements

Excellent written, verbal, and presentation skills; able to communicate complex ideas clearly
Strong project management skills with the ability to prioritize, communicate effectively across teams, and meet deadlines
Ability to conceptualize and deliver digital content combined with experience in social media
Strong balance of strategic planning and hands-on content execution
Demonstrated leadership skills with the ability to influence and collaborate across multiple departments
Must have a "roll-up their sleeves" get things done work style understanding both tactical and strategic work are requirements
Highly organized, adaptable, and able to thrive in a fast-paced, dynamic environment
Self-starter with a strong sense of urgency, ownership, and passion for delivering results
Proficient in using analytics to assess and improve communications effectiveness
Skilled in managing external vendors and agency partnerships collaboratively
Maintains discretion and professionalism with sensitive information
8–10 years of relevant experience in PR, communications, or related fields
In-depth pharmaceutical/biotech/life science industry experience
Bachelor's degree or equivalent in Communications or related field required; Master’s degree preferred

Responsibilities

Develop and implement a thoughtful public relations strategy to maximize the Company’s milestones and long-term value creation
Lead the development of communication plans to target key stakeholders, including internal leadership and external audiences, ensuring consistent and clear communication of Eyepoint's value proposition.
Work cross-functionally with Medical, Pre-Commercial, IR and HR to ensure consistency and accuracy of external messaging
Monitor communications performance using data and analytics; report metrics and recommend improvements
Manage digital presence, including social media and corporate website, to boost engagement and reach
Maintain and update internal brand assets, templates, and presentation materials
Write, edit, and develop high-impact content for key internal and external audiences; contribute to key communications deliverables
Create audience-specific resources such as communications toolkits, talking points, Q&As
Partner with cross-functional teams to align PR activities with marketing campaigns and medical communication activities and assist in reaching a variety of audiences
Manage PR agency relationships, ensuring deliverables meet strategic objectives and align with brand priorities
Create quarterly media reports highlighting performance, coverage metrics, and opportunities for improvement
Track results of PR campaigns and events to optimize future strategies
Continually refine PR strategies to support evolving corporate goals and product innovations