Director Product Marketing - Grata

Datasite•New York, NY

28d

About The Position

Grata is scaling rapidly following a major acquisition, with accelerated product development, international expansion, and new buyer personas. Product marketing sits at the center of this growth - and this role exists to bring structure, clarity, and leadership to a function that has outgrown ad hoc execution. As Director of Product Marketing, you will lead and scale the product marketing function, building the systems, playbooks, and programs required to support a high-velocity product roadmap. You’ll manage and develop a small but growing PMM team, own our product messaging platform, and serve as a critical connective layer between Product, Marketing, Sales, Customer Success, and executive leadership. This is a senior, visible role that blends strategy, leadership, and hands-on judgment.

Requirements

6-8 years of experience in product marketing, with a track record of building and scaling PMM systems in a fast-growing B2B or SaaS environment
Experience marketing technical products, ideally data or intelligence products, with the ability to translate complex capabilities into clear, compelling value for buyers; prior exposure to Grata or similar platforms is a plus
Proven experience leading and developing product marketers, not just executing as an individual contributor
Strong launch intuition; you understand not just what a launch is, but how creative, distribution, enablement, and timing work together to drive impact
Comfortable operating in highly cross-functional environments, aligning Product, Marketing, Sales, and CS around shared outcomes
Experienced working directly with founders or executive leaders, and adept at translating sparse, high-level input into complete, market-ready narratives
Exceptional communicator; clear, proactive, and transparent, even when navigating competing priorities and feedback
Highly organized and systems-oriented, with the ability to turn chaos into repeatable processes
Resilient and adaptable; comfortable receiving feedback from all corners of the organization and incorporating it constructively

Responsibilities

Develop and own a scalable product marketing playbook for launching new products and features, tailored to a fast-moving, iterative product development cycle
Design and operationalize clear launch frameworks, defining what different types of launches look like and how teams collaborate across Product, Marketing, Sales, and CS
Own and evolve Grata’s product messaging and positioning platform, ensuring consistency, clarity, and differentiation as the product and market mature
Build formal programs for collateral development, competitive research, and beta launches, ensuring outputs are high quality and reusable across teams
Run structured beta programs to gather feedback from internal teams and customers, translating insight into actionable improvements and go-to-market readiness
Lead, mentor, and manage a Product Marketing Manager and Product Marketing Associate, setting clear expectations and raising the bar for the function
Act as a highly visible, cross-functional leader educating internal teams on product marketing priorities while setting clear expectations for launch readiness
Partner closely with executive leadership, particularly the Co-Founder and COO, to capture product vision and translate limited, high-level feedback into compelling messaging and collateral that resonates in market