Director, Product Marketing - Audit & Compliance

AuditBoard

17d•Remote

About The Position

Having surpassed $300M ARR and continuing to grow, AuditBoard is the leading audit, risk, ESG, and InfoSec platform on the market. More than 50% of the Fortune 500, including 7 of the Fortune 10, leverage our award-winning technology to move their businesses forward with greater clarity and agility. And our customers love us: AuditBoard is top-rated on G2.com and Gartner Peer Insights. At AuditBoard, we inspire each other to innovate and are proud of what we are producing. We spend each day thinking of new ways to help our customers and contribute to the greater good of our company and our surrounding communities. We are all about assisting each other and breaking through barriers to create the most loved audit, risk, ESG, and InfoSec platform by our customers. This is how we have become one of the 500 fastest-growing tech companies in North America for the sixth year in a row, as ranked by Deloitte! Why This Role is Exciting: Lead, motivate, and mentor a highly-talented product marketing team Operate as the GTM leader for our audit business, setting our strategy for growth in each market we serve. Lead our efforts to define competitive positioning, campaign strategy, and enablement Collaborate with product leadership to define our roadmap and plan to win across the Internal Audit market Be the expert for Auditboard’s products and innovation, use cases, and the markets in which we compete, internally and externally Act as a strategic thought partner with sales to build the playbooks, content, and resources to help us improve sales productivity and win rates Define GTM & launch plans for new features as a cross-functional leader and partner to sales, marketing, product, and client success teams Develop messaging, positioning, buyer personas, product presentations and key content as the cornerstone of strategic campaigns Help direct our competitive intelligence program to ensure that the team can communicate our differentiation and identify opportunities for future growth Work closely with the demand generation team to design compelling campaigns for prospects, customers, and partners Lead quarterly business review (QBR) reporting for the Audit business line by distilling business insights for the leadership team, and drive cross-functional strategic initiatives to accelerate product growth.

Requirements

5-10 years of product marketing experience at a rapidly scaling B2B SaaS company, with 2-4 years people management experience
Experience across each area of product marketing, from market strategy and GTM, product launch, to enablement and messaging
Ability to span both strategy and execution as the leader of a small team
Ability to think creatively to solve problems and build new processes
Sincere interest in customer impact, constant innovation, and personal improvement

Nice To Haves

Exposure to Audit, Compliance, Information Security Industry a plus

Responsibilities

Lead, motivate, and mentor a highly-talented product marketing team
Operate as the GTM leader for our audit business, setting our strategy for growth in each market we serve. Lead our efforts to define competitive positioning, campaign strategy, and enablement
Collaborate with product leadership to define our roadmap and plan to win across the Internal Audit market
Be the expert for Auditboard’s products and innovation, use cases, and the markets in which we compete, internally and externally
Act as a strategic thought partner with sales to build the playbooks, content, and resources to help us improve sales productivity and win rates
Define GTM & launch plans for new features as a cross-functional leader and partner to sales, marketing, product, and client success teams
Develop messaging, positioning, buyer personas, product presentations and key content as the cornerstone of strategic campaigns
Help direct our competitive intelligence program to ensure that the team can communicate our differentiation and identify opportunities for future growth
Work closely with the demand generation team to design compelling campaigns for prospects, customers, and partners
Lead quarterly business review (QBR) reporting for the Audit business line by distilling business insights for the leadership team, and drive cross-functional strategic initiatives to accelerate product growth.