Director, Performance Marketing
About The Position
We are seeking a Director to build and scale a Center of Excellence across Paid Media and Demand Generation. This leader will take our strong B2B foundations and elevate them with a consumer-grade growth mindset inclusive of rapid experimentation, creative rigor, audience-first activation, and operational excellence. This is a builder role. You will establish the operating system for how channels run, drive significantly higher testing velocity, and transform how we activate demand in a modern, iterative, high-output way. If you love fast cycles, love learning from data, and know how to push channel teams to think like B2C growth operators, this role is for you.
Requirements
- 8–12+ years in Paid Media, Demand Generation, Growth Marketing, or Acquisition—experience across both B2B and B2C strongly preferred.
- Proven ability to build high-velocity testing systems and drive rapid experimentation
- Deep channel mastery with a creative sensibility and performance mindset.
- Experience building frameworks, processes, and centralized standards.
- Comfort leading in fast-paced, dynamic environments and influencing cross-functional partners.
Responsibilities
- Paid Media Strategy & Execution
- Demand Generation Channels
- Experimentation & Testing Velocity
- Center of Excellence Frameworks
- Cross-Functional Leadership
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What This Job Offers
Job Type
Full-time
Career Level
Director
Education Level
No Education Listed
Number of Employees
1,001-5,000 employees
