Director of Strategy (Sales)

Foundation

1d•Remote

About The Position

Foundation is a remote digital marketing agency helping ambitious organizations grow through strategy-led, full-funnel marketing across channels, including paid media, creative, SEO, content, and distribution. We work with ambitious global brands who expect more than execution; they expect clear thinking, strong POVs, and measurable impact. As we continue to scale, we’re investing in dedicated leadership to ensure our strategy-led approach to sales remains consistent, confident, and effective across increasingly complex engagements. The Mission The mission of the Director of Strategy (Sales) is to drive new revenue growth by leading with strategy. You will own strategy-led deal success; shaping opportunities, guiding sales conversations, and closing work that aligns with Foundation’s strategic strengths. You will carry revenue targets and be measured on sales outcomes, while partnering closely with Growth, Strategy, and Delivery to ensure what we sell sets teams up to win.

Requirements

7+ years in B2B marketing strategy, consulting, or senior agency roles.
Demonstrated experience contributing to or owning strategy-led sales outcomes.
Strong understanding of SEO, content, distribution, and how they connect to revenue.
Experience building, managing, or strategically guiding paid media funnels, with a strong understanding of media buying, budget allocation, and performance tradeoffs across channels
Experience forecasting, mapping marketing value, and building targets/KPIs for marketing strategies that can be tracked against
Exceptional at building sales presentations and telling a story that can get prospect buy-in to strategy
Experience collaborating with sales teams on complex or bespoke engagements.
Exceptional verbal communication and executive presence in live conversations.
Experience using and implementing AI tools into the sales process.

Responsibilities

Own revenue targets for strategy-led and complex engagements.
Partner with Account Executives on qualified opportunities to lead strategy-heavy discovery and deal shaping.
Translate client goals, constraints, and ambiguity into clear strategic approaches that can be confidently sold.
Define scope, sequencing, and success criteria prior to proposals being finalized.
Act as the strategic authority in late-stage sales conversations with senior client stakeholders.
Work within Foundation’s existing sales motion, collaborating with: Account Executives (discovery and relationship management) and sales support (CRM hygiene, documentation, process).
Contribute strategic input to proposals, pricing rationale, and deal positioning.
Build Sales Strategy SOPs that drive efficiency in sales close times
Support reduction of founder or executive involvement in strategy-led sales over time.
Ensure alignment between what is sold and how Foundation delivers.
Provide clear strategic context during handoffs to Strategy and Account teams.
Reduce post-sale scope creep, misalignment, and strategic resets through better upfront clarity.
Identify recurring themes, objections, and patterns across sales conversations.
Contribute to the development of: Repeatable strategic narratives, deal-level frameworks and POVs and guidance for when and how Foundation sells specific types of work
Partner with Strategy leadership to ensure sales-stage strategy reflects delivery reality.