Director of SEO for iGaming Company
About The Position
A leading international iGaming Affiliate company with a strong portfolio of high-performing digital products and authority websites. The business is built on driving high-quality, geo-targeted traffic through advanced SEO strategies, content excellence, and product-focused optimisation. Operating in fast-paced competitive markets, the company is strengthening its leadership team with a senior-level SEO expert. The Director of SEO will take full ownership of the global SEO function across both brand websites and high-velocity parasite/repurposed domain projects. The company is looking for a highly strategic, mature SEO leader with deep iGaming (preferably affiliate) expertise, capable of creating clarity, designing a scalable SEO vision, and communicating effectively at the executive level.
Requirements
- Proven SEO success in iGaming, ideally in affiliate environments.
- Strong understanding of Product SEO, Parasite SEO, and grey/black-hat methodologies.
- Ability to build clear strategies and communicate them effectively at an executive level.
- Experience working with SEO and content-heavy operations.
- Excellent analytical, strategic, and decision-making skills.
- Strong communication skills and ability to simplify complex concepts.
- High personal accountability and a results-driven mindset.
Responsibilities
- Develop and own the long-term SEO strategy for brand websites and short-term parasite projects.
- Build a clear SEO roadmap, KPIs, execution framework, and reporting structure.
- Provide transparent communication and regular updates to executive stakeholders.
- Full responsibility for SEO performance and ranking of main brand websites.
- Lead technical SEO, structural optimisation, content strategy, and indexing improvements.
- Manage and scale aggressive short-term SEO tactics aimed at fast ROI.
- Drive testing cycles, experiments, and high-velocity ranking strategies.
- Implement advanced processes for SEO execution, quality control, and performance measurement.
- Collaborate closely with content, product, and technical teams.
- Maintain high accountability and consistent delivery of measurable outcomes.
Benefits
- Salary from €100,000+
- Remote-first structure
- Opportunity to influence SEO strategy at scale and collaborate directly with executive leadership
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What This Job Offers
Job Type
Full-time
Career Level
Director
Education Level
No Education Listed
Number of Employees
51-100 employees
