Director of Sales, Financial Services (Consumer/Retail Banking)
About The Position
NielsenIQ is a leading global market research firm. Our Financial Services team delivers data‑driven strategic analytics and insights by leveraging a combination of first‑party and third‑party data assets. NielsenIQ is hiring for a newly created role focused on the Consumer Banking, Card Issuers, Payment Processors, Insurance, Financial Technology, and Retail Brokerage sectors. We are seeking an experienced sales professional with 10+ years of success selling data‑driven research, products, or services to this client community. The ideal candidate is passionate about consumer and retail banking, data, analytics, and technology, and is comfortable engaging with clients and prospects both in person and virtually. NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™.
Requirements
- Minimum of 10+ years of experience selling data‑driven research, products, or services to the consumer and retail banking community.
- Established relationships with senior stakeholders at leading retail banks and brokerages.
- Demonstrated ability to grow accounts over time from both a revenue and end‑user adoption perspective.
- Strong understanding of strategic analytics and insights solutions, including experience selling or partnering against capabilities aligned to Consumer Behavior Data, Brand & Media, and Analytics & Activation.
- Deep understanding of the competitive landscape within the consumer analytics space.
- Bachelor’s degree required.
- Ability to clearly translate NIQ’s product offerings into solutions aligned to client business needs.
- Outstanding verbal, written, and presentation skills, with the ability to manage the sales process through targeted outreach, one‑on‑one meetings, and group presentations.
- Proficiency in Microsoft PowerPoint, Excel, and Word.
- High level of motivation with the ability to take initiative, work independently, and collaborate effectively as part of a team. Strong follow‑through is essential.
- Proven business development experience with the ability to sell into, and represent the firm, at all levels of an organization.
- Demonstrated ability to maintain consistent sales activity to achieve ambitious revenue goals and objectives.
- Ability to work with minimal supervision while maintaining focus, structure, and accountability.
- Ability to identify emerging customer behaviors, optimize cross‑sell opportunities, and support deposit growth strategies (Consumer Banking).
- Ability to monitor investor sentiment and transaction trends to inform product development and marketing strategies (Retail Brokerage & Crypto).
- Ability to analyze purchase patterns to support underwriting optimization and personalized policy offerings (Insurance).
- Ability to enhance merchant insights, support fraud detection efforts, and optimize loyalty programs (Payment Companies).
- Ability to unlock actionable insights from panel and point‑of‑sale data to drive customer acquisition, retention, and lifetime value.
- Ability to bridge the gap between complex data and strategic decision‑making through advanced analytics tailored to financial services clients.
- Ability to enable competitive benchmarking across consumer banking, brokerage, insurance, and payment ecosystems.
- Ability to leverage transaction‑level intelligence to inform pricing, promotions, and product positioning strategies.
- Demonstrates a proactive, results‑oriented mindset with a strong drive to achieve business objectives.
- Able to manage workload effectively to meet goals, deadlines, and evolving business priorities.
- Goal‑oriented with strong attention to detail and follow‑through.
- Exhibits a sense of urgency and a service‑oriented approach when working with both internal and external stakeholders.
- Applies creativity and independent thinking to identify opportunities to add value.
- Demonstrates intellectual curiosity, initiative, resourcefulness, and sound judgment.
- Maintains a high standard of professionalism, ethical conduct, and personal integrity.
- Strong negotiation, active listening, and communication skills.
- Excellent organizational and time‑management skills.
- Collaborates effectively with team members while upholding high ethical standards and accountability.
Nice To Haves
- Bachelor’s degree in Finance, Economics, or Marketing.
Responsibilities
- Gather market intelligence and contribute to the development of new products and solutions.
- Prospect new business through systematic outreach, including calling and emailing prospective clients.
- Manage a pipeline of new business opportunities from initial engagement through close.
- Provide internal reporting and updates to management as required.
- Participate in ongoing training and professional development programs.
Benefits
- Comprehensive healthcare plan (medical, Rx, dental, and vision)
- Flexible spending accounts and a Health Savings Account (including company contributions)
- Life and AD&D insurance
- 401(k) retirement plan including company matching contributions
- Disability insurance
- Tuition Reimbursement
- Discretionary paid time off program and 11 paid holidays
- Flexible working environment
- Volunteer time off
- LinkedIn Learning
- Employee-Assistance-Program (EAP)
- Industry-leading parental leave
- Education support
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What This Job Offers
Job Type
Full-time
Career Level
Director
