Director of Sales

Paraco Gas Corp•Rye Brook, NY

48d

About The Position

Paraco is a third-generation, family-owned energy company operating across the Northeast. We are entering our next phase of strategic growth — expanding market share, integrating acquisitions, modernizing our go-to-market strategy, and strengthening customer retention across residential and commercial markets. We are seeking a Director of Sales to build, scale, and lead a high-performance sales organization that drives profitable, disciplined growth. This is not a maintenance role. This is a transformation and leadership opportunity. You will architect and execute the sales strategy across multiple states — modernizing compensation structures, strengthening accountability, aligning marketing with revenue operations, and positioning Paraco as the premier propane provider in our markets. This role requires a leader who can seamlessly pivot between strategy and execution. You will operate at the Executive Leadership Team level, shaping company-wide direction and influencing enterprise strategy — while also being highly visible in the field, coaching sales representatives, driving performance standards, and leading from the front. You will not lead from behind a desk. You will be in the field, alongside the sales team, translating strategy into action and ensuring disciplined execution. If you want to lead something meaningful — not just manage a team — this role is for you.

Requirements

10+ years leading multi-market sales organizations
Demonstrated success scaling revenue while protecting margin
Experience managing complex pricing and contract structures
Track record of building compensation systems that drive results
Highly analytical and fluent in sales metrics, forecasting, and CRM systems
Strong financial acumen (margin, EBITDA impact, retention metrics)
Experience driving change within legacy or regional organizations
Builds disciplined, accountable teams
Can inspire field sales teams while implementing structure
Direct, transparent communicator
Comfortable working closely with operations and finance

Nice To Haves

Residential sales experience preferred

Responsibilities

Build and execute a multi-state growth strategy across residential, commercial, and national accounts
Increase margin per gallon and customer lifetime value
Design disciplined territory plans and market segmentation strategies
Modernize sales compensation structures to drive accountability and performance
Lead national account negotiations and large-scale bid processes
Partner with M&A leadership to integrate acquisitions into a unified revenue strategy
Lead and develop inside and outside sales teams across Paraco’s footprint
Recruit, coach, and elevate high-performing talent
Establish a culture of data-driven selling and accountability
Create structured training programs focused on objection handling, margin protection, and retention
Build a clear performance scorecard and reporting cadence
Align marketing strategy with revenue targets
Drive lead generation and brand positioning
Strengthen CRM utilization (Salesforce preferred) to improve pipeline visibility and forecasting accuracy
Implement a closed-loop system between sales and operations
Partner with Operations and Customer Service to improve retention and reduce churn
Develop proactive retention strategies and lifecycle marketing programs
Strengthen handoff processes from sale to service
Serve as a key contributor on the Executive Leadership Team
Shape long-term revenue strategy and geographic expansion plans
Represent Paraco at industry events and strategic partnerships