Director of Sales

Asbury Communities•Pen Argyl, PA

10h•$65,000

About The Position

We are seeking a driven and highly motivated Director of Sales to support two senior living communities: Asbury Chandler Estates (Pen Argyl, PA) and Asbury Grace Park (Stroudsburg, PA) . This role is ideal for a sales professional who thrives in a fast-paced environment and is energized by both closing and proactive business development. As a key member of the leadership teams, this individual will be responsible for driving occupancy through a combination of lead management, community engagement, and strategic outreach across both locations.

Requirements

Minimum of 2 years of direct sales experience, preferably in senior living, healthcare, hospitality, or a related field
Demonstrated success in both closing and business development/outreach
Proven track record of meeting or exceeding sales targets
Strong ability to build relationships and generate referrals within the local market
Self-starter with the ability to work independently across multiple locations
Excellent communication, presentation, and interpersonal skills
Strong organizational and time management abilities
Experience with CRM systems and sales tracking tools
Adaptable, resilient, and comfortable in a performance-driven environment
Willingness to travel regularly between Pen Argyl and Stroudsburg, PA

Responsibilities

Develop and execute sales strategies to meet and exceed occupancy and revenue targets across both communities
Own the full sales cycle, including lead generation, inquiry management, tours, follow-up, and closing
Proactively drive business development efforts , including building referral relationships with healthcare providers, local organizations, and community partners
Plan and execute outreach initiatives, events, and networking activities to generate qualified leads
Maintain a consistent external presence in both markets to build brand awareness and referral pipelines
Collaborate with Executive Directors and internal teams to align sales efforts with operational goals and resident experience
Analyze market trends, competitor activity, and customer needs to identify opportunities for growth
Track and report on key sales metrics, adjusting strategies as needed to improve performance
Utilize CRM systems to manage pipeline, ensure timely follow-up, and maintain accurate forecasting
Effectively manage time between both communities based on business priorities